Job Title: Brand and Awareness Leader

Salary: $175K - $210K Location Type: Remote Employment Type: Full-Time

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Company Overview

Deepgram is the leading voice AI platform for developers building speech-to-text (STT), text-to-speech (TTS) and full speech-to-speech (STS) offerings. Over 200,000 developers build with Deepgram’s voice-native foundational models, accessed through APIs or as self-managed software, due to our unmatched accuracy, latency, and pricing. Our customers include software companies building voice products, co-sell partners working with large enterprises, and enterprises solving internal voice AI use cases.

The company ended 2024 cash-flow positive with 400+ enterprise customers, 3.3x annual usage growth across the past 4 years, over 50,000 years of audio processed, and over 1 trillion words transcribed. There is no organization in the world that understands voice better than Deepgram.

Now that we have over 1,000 paying customers and are growing over 100%, we are looking for a brand and awareness leader to put Deepgram on the map! This role reports directly to the CMO and plays an instrumental role in driving Deepgram’s long-term success.

If you are a modern, AI-forward brand and awareness leader—versatile in all aspects of driving awareness, including social media, PR, AR, influencers, video, digital and print advertising (yes, we will be buying highway billboards)—you may be the perfect candidate to join our team. We’re looking for someone who doesn’t just follow trends, but sets them—an inventive, boundary-pushing brand thinker who knows how to break through the noise and lead markets with bold ideas. In this role, you will work alongside the CMO in a highly visible position with frequent touchpoints to the CEO and executive team. This is a career-making opportunity to shape the public face of one of AI’s most exciting companies.

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Responsibilities

Brand

• Refine and scale Deepgram’s brand positioning and identity across all channels.
• Ensure consistent brand execution across product, web, content, campaigns, and comms.
• Partner with design and web teams to evolve our visual identity and tone.

PR / AR / Influencer Marketing

• Build and maintain strong relationships with media, analysts, and key influencers.
• Develop and drive a strategic comms roadmap to elevate our industry profile.
• Manage PR/AR agencies and press opportunities to secure top-tier coverage.

Digital and Print Advertising

• Own awareness advertising campaigns across digital, podcast, OOH, and print.
• Collaborate with growth marketing on integrated campaign planning.
• Drive creative development for high-impact brand moments.

Social Media

• Set the strategy for Deepgram’s social channels to amplify our voice and reach.
• Create and curate compelling content that engages the AI and developer ecosystems.
• Establish KPIs and grow our audience, influence, and engagement across platforms.

Video

• Lead the strategy and execution for brand-forward video storytelling.
• Partner with creative and product marketing teams to develop thought leadership and brand narrative content.
• Drive distribution through owned and earned channels.

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How We Measure Success In This Role

• Significant elevation of Deepgram brand recognition across the voice AI and enterprise ecosystems.
• Measurable increase in perception of Deepgram as a modern, AI-forward brand.
• Strong growth in reach and engagement across social channels.
• Creation and placement of standout digital and print ads that build lasting brand equity.

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Qualifications

• 7+ years across brand and awareness functions, including social, PR, AR, influencers, video, and advertising.
• Proven track record of building B2B brands and driving measurable awareness.
• Social media fluency, especially in developer- and AI-centric communities, paired with a strong following within key social media ecosystems.
• Outstanding storyteller with a strong visual and narrative sensibility.
• Experience working in high-growth tech environments with small, scrappy teams.
• Track record of leading disruptive brand campaigns that challenged conventional approaches.