Director, Consumer Insights at Nielsen

New Delhi, Delhi, India

Nielsen Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Market Research, Consumer Insights, MediaIndustries

Requirements

  • Proven track record in Market Research leadership roles
  • Expertise in (application of) Customer Insight Solutions preferred
  • Proven leader of high performing teams
  • Bachelor's Degree required, Master’s preferred, or equivalent experience
  • Strong analytical skills
  • Proven sales acumen
  • Strong sense of urgency and accountability to drive client outcomes
  • Proven experience in leading a team, managing people, and developing talent
  • Able to work collaboratively with internal & external teams
  • Capable to maintain positive client relationships in complex situations & resolve client issues
  • Strong logic, deductive reasoning, problem-solving, and critical thinking skills
  • Skilled & polished communicator, including client presentations
  • Able to synthesize data & simplify findings to solve client business issues
  • Strong project management skills and ability to manage multiple priorities
  • Experience using large data sets to finding insights and make recommendations
  • High say-do ratio

Responsibilities

  • Lead and Manage a strong customer success delivery team
  • Support the India Sales organization and clients with best in class methodologies, deliverables and technical needs
  • Drive expertise in the practice and be the methods champion, bringing that expertise to proposal writing and RFPs
  • Support the India Customer Success lead in managing the P&L of the practice area including W&S and T&E budgets
  • Coordinate and drive cross-training programs to maximize solution and delivery excellence, expertise, and staffing flexibility
  • Set and measure a high level of delivery standards driving client satisfaction
  • Contribute to meet India revenue targets by supporting repeat sales and timely deliverables
  • Coordinate and support with India Vertical business leaders and Client Sales partners on client and project revenue growth, retention, and profitability
  • Represent Customer Success at key client meetings, Top-To-Top meetings, and key engagements as relevant
  • Drive high level employee engagement and retention
  • Foster a culture of continuous improvement and accountability to drive organizational efficiency
  • Lead and enable industry and thought leadership efforts from the Brand and Media Practice
  • Drive team engagement and retention (increase engagement among customer success associates as measured through Engage results)
  • Drive regional revenue for the practice area (repeat sales, renewals, optimize delivery schedules for quarterly revenue targets)
  • Ensure NPSE (sufficient client response rate, increase/maintain baseline performance, support/lead key client follow ups and action plans)
  • Support EBITDA (monitor project and solution profitability, leverage time tracking to improve delivery contribution, manage W&S Delivery budget through optimization, manage T&E budget prioritizing client engagement and team performance)

Skills

Customer Success
Team Leadership
P&L Management
Sales Support
Proposal Writing
RFP
Cross-Training
Revenue Recognition
Client Engagement
Employee Engagement
Thought Leadership
Consumer Insights
Consumer Behavior

Nielsen

Global measurement and data analytics provider

About Nielsen

Nielsen provides measurement and data analytics services to help businesses understand consumers and markets globally. The company operates through two main divisions: Nielsen Global Media, which offers reliable metrics for the media and advertising industries, and Nielsen Global Connect, which supplies consumer packaged goods manufacturers and retailers with actionable insights about the marketplace. Nielsen combines its proprietary data with other sources to give clients a comprehensive view of current trends and future opportunities. With a presence in over 100 countries, Nielsen aims to support companies in making informed decisions to drive innovation and growth.

Town of Clarkstown, New YorkHeadquarters
1963Year Founded
$45.1MTotal Funding
ACQUISITIONCompany Stage
Data & Analytics, ConsultingIndustries
10,001+Employees

Benefits

Health Insurance
401(k) Retirement Plan
401(k) Company Match
Unlimited Paid Time Off

Risks

Competition from digital-native analytics firms threatens Nielsen's market share.
Privacy regulations may impact Nielsen's data collection capabilities.
Private equity acquisition could lead to strategic shifts misaligned with client needs.

Differentiation

Nielsen offers comprehensive cross-platform measurement solutions, including mobile media markets.
The Diverse Media Equity program elevates diverse-owned media companies' visibility.
Nielsen Impact Score evaluates marketing value of university athletic programs.

Upsides

Acquisition of Telephia enhances Nielsen's mobile media measurement capabilities.
Partnerships with P&G and NMSDC support diverse media representation.
Collaboration with TikTok improves digital audience measurement services.

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