Digital Experience & SEO Specialist at Mattermost

Ontario, Canada

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, Cybersecurity, DefenseIndustries

Requirements

2–4 years of B2B SaaS digital marketing, SEO, or web experience
Proficiency with CMS platforms (WordPress required; Webflow a plus)
Familiarity with SEO tools (SEMRush, Ahrefs, etc.), Google Analytics, and Google Tag Manager
Basic HTML/CSS skills for troubleshooting and QA
Strong organizational skills and ability to manage multiple projects
Must be able to work with Eastern Time zone overlap
Team player who thrives in a collaborative, fast-moving environment

Responsibilities

Manage CMS updates in WordPress: landing pages, blog posts, copy changes, template updates
Partner with cross-functional teams to manage different areas of the website across various user journeys
Collaborate with agencies on new site builds, localization, and SEO execution
Drive on-page SEO: metadata, keyword optimization, content tagging, SEMrush reviews
Own CRO and UX optimization (form fills, page load, navigation, chatbot experiences)
Manage and optimize digital experience tools (Qualified chat, Navattic demos, Wistia embeds)
Ensure analytics and tagging are accurate in GA4 and GTM in partnership with GTM Ops and the Performance Marketing Specialist
Support campaign launches with high-quality landing pages and seamless user experiences
Work within our Integrated Marketing Campaign (IMC) framework to ensure digital experiences are delivered on time, aligned to GTM priorities, and measurable against pipeline outcomes
Collaborate with other platform owners (e.g., 6sense, Pardot) to ensure consistent execution across channels
Manage company profile pages on review sites (G2, Capterra, etc.)

Skills

WordPress

SEO

Google Analytics 4

Google Tag Manager

SEMrush

CRO

UX Optimization

Qualified

Navattic

Wistia

CMS

On-page SEO

Metadata Optimization

Mattermost

Secure collaboration platform for technical teams

About Mattermost

Mattermost provides a secure collaboration hub specifically designed for technical teams. Its platform allows users to communicate in real-time, share files and code snippets, and automate workflows, all while maintaining a high level of security and control over data. Users can customize the platform to fit their needs and deploy it in various environments. Mattermost integrates with essential tools like GitHub and GitLab, enabling teams to streamline their workflows within a single interface. Unlike many competitors, Mattermost offers both premium features, such as advanced compliance and admin controls, and an open-source version, allowing for greater flexibility and customization. The company's goal is to enhance productivity and security for teams working in complex operational settings.

Palo Alto, CaliforniaHeadquarters

2016Year Founded

$68.1MTotal Funding

SERIES_BCompany Stage

Enterprise Software, CybersecurityIndustries

51-200Employees

Benefits

Fully remote work

Office setup fund

Coworking space stipend

Internet and mobile phone reimbursement

401k

Unlimited vacation

Family & friends days

Async weeks

Health benefits

Global and regional team meetups

Open source Fridays

Community hackathons and events

Risks

Emerging open-source platforms may offer similar features at lower costs.

AI-driven tools could outpace Mattermost's current feature set.

Security vulnerabilities in open-source platforms may increase scrutiny on Mattermost.

Differentiation

Mattermost offers a secure, open-source platform for technical team collaboration.

The platform supports real-time communication and workflow automation for agile development.

Mattermost provides flexible integrations with tools like GitHub and ServiceNow.

Upsides

Rising demand for remote collaboration tools boosts Mattermost's market potential.

Emphasis on cybersecurity increases the appeal of Mattermost's secure platform.

Growth in open-source software market expands Mattermost's community and contributor base.

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