Zynga

Data Analyst

Toronto, Ontario, Canada

Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Interactive Entertainment, GamingIndustries

Requirements

Candidates should possess a BS degree in Computer Science, Math, Statistics, Economics, or a related quantitative field, with a Masters, MBA, or PhD being preferred. A minimum of 3 years of experience in data science or analytics roles is required, along with fluency in SQL and solid programming experience in Python. Proficiency in at least one visualization tool like Tableau or QlikView is necessary, as is demonstrable experience with statistics, experimental design, machine learning, or deep learning. Experience analyzing large datasets, preferably in a Hadoop or Spark environment, and deploying production-ready systems at scale is important. Strong communication skills, the ability to thrive in a fast-paced environment, effective collaboration skills, and a passion for gaming are also essential.

Responsibilities

The Data Analyst will work with large datasets to identify opportunities for improving player experiences and deliver analytics and data science projects aligned with roadmap and product goals. They will drive quantitatively informed decisions by maintaining data sources and dashboards, and collaborate closely with game teams to design, test, verify, and implement machine learning models and product features. The role involves communicating findings to both technical and non-technical peers, ensuring solutions are impactful, visual, and maintainable, and working with Product Managers, Game Designers, and Engineers to deliver business impact.

Skills

Data Analysis
Data Modeling
User Behavior Analysis
Statistical Analysis
Data Visualization
Communication

Zynga

Develops social games for mobile platforms

About Zynga

Zynga develops social games primarily for mobile and web platforms, with popular titles like FarmVille and Words With Friends. Their games are designed to be engaging and accessible, featuring social elements that allow players to connect with friends. This focus on social interaction helps keep users engaged and encourages them to return to the games. Zynga targets casual gamers who prefer quick and easy entertainment on their smartphones and tablets. The company uses a freemium model, offering free downloads with optional in-game purchases for enhancements and generating revenue through advertising. Zynga also partners with organizations like Amazon Prime and educational initiatives to expand its reach and support social causes.

San Francisco, CaliforniaHeadquarters
2007Year Founded
$841.9MTotal Funding
IPOCompany Stage
Social Impact, GamingIndustries
1,001-5,000Employees

Benefits

Compensation - Competitive salary, performance bonuses, opportunities for equity participation, retirement/pension savings support programs
Health - Medical, Dental, Vision covered for employees with participation for employees eligible dependents as well as Disability and life insurance program
Family - Generous parental leave for birth parents, partners and adoptive families. Infertility support, emergency child care and flexible time-off policies
Wellness - Gym benefits, wellness programs, employee assistance programs and generous time-off policies
Food - Food and snacks made in-house or delivered, healthy snack kitchens with drinks and treats, coffee bars, regular social gatherings and happy hours
Work & Life - Flexible time-off policies (DTO), office rest areas, gaming spaces, employee discounts and more
Transit Benefits - Shuttle service in select locations, commuter/parking benefits, secure bicycle storage, business travel assistance
Resource Groups - Women at Zynga (WAZ), zCares charitable giving, zParents, zEndurance adventure club, BZU, zPride LGBTQ+ inclusion and belonging

Risks

Chartboost acquisition by LoopMe may disrupt Zynga's advertising strategies.
IBM's patent lawsuit win could lead to financial liabilities for Zynga.
Star Wars: Hunters on PC may face competition from established PC games.

Differentiation

Zynga's games incorporate social elements, enhancing user engagement and retention.
The freemium model allows Zynga to attract a broad audience with free-to-play games.
Strategic partnerships expand Zynga's reach and support social causes.

Upsides

Cross-platform gaming enhances user engagement, as seen with Star Wars: Hunters.
Real-world brand integration in games opens new revenue streams, like with Toyo Tires.
High-profile celebrity marketing boosts visibility, as with Kit Harington for Game of Thrones.

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