Customer Experience Campaign Manager at eBay

Tokyo, Japan

eBay Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
EcommerceIndustries

Requirements

  • Professional experience in customer experience, product marketing, or related fields
  • Practical experience designing and operating campaigns using behavioral or customer data
  • Ability to manage and execute projects using internal admin systems and third-party tools
  • Cross-functional collaboration skills across departments
  • English proficiency sufficient for daily work (reading documents, participating in meetings, communicating via chat or email)

Responsibilities

  • Design and implement campaigns based on user segments and category priorities
  • Utilize platform features (e.g., banners, recommendations) to enhance on-platform experiences
  • Collaborate with external channels (e.g., digital ads, social media) for integrated communication flows
  • Build and operate communication scenarios using internal admin systems and third-party tools (e.g., AIRES, AIQUA, Monday.com)
  • Work cross-functionally with internal teams (product, BI, UX, marketing, media) for project execution
  • Monitor KPIs through dashboards and reporting tools, and implement improvements based on data analysis

Skills

Key technologies and capabilities for this role

Campaign ManagementUser SegmentationSocial Media MarketingDigital AdvertisingMonday.comKPI MonitoringCross-functional CollaborationUX DesignBI ToolsRecommendation Systems

Questions & Answers

Common questions about this position

What qualifications are required for the Customer Experience Campaign Manager role?

Required qualifications include professional experience in customer experience, product marketing, or related fields; practical experience designing and operating campaigns using behavioral or customer data; ability to manage and execute projects using internal admin systems and third-party tools; cross-functional collaboration skills across departments; and English proficiency sufficient for daily work.

What are the preferred qualifications for this position?

Preferred qualifications include experience with marketing automation or CRM tools (e.g., Braze, Salesforce), managing digital advertising campaigns (e.g., SNS, paid ads), working knowledge of BI tools or SQL, experience designing integrated campaigns across internal and external channels, and background in UX research, retention marketing, or digital product industries.

What is the employment type for this role?

The position is full-time.

What is the company culture like at eBay?

eBay fosters a culture where customers are the compass, authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work; they emphasize collaboration in a team of passionate thinkers, innovators, and dreamers to create economic opportunity.

What experience will make me a strong candidate for this role?

A strong candidate will have hands-on experience in customer experience or product marketing, proven ability to design campaigns using customer data, cross-functional collaboration skills, and familiarity with tools like marketing automation, BI, or admin systems; preferred backgrounds include UX research, retention marketing, or integrated campaign design.

eBay

Global online marketplace for buying and selling

About eBay

eBay is an online marketplace where individuals and businesses can buy and sell a wide range of products, including electronics, fashion, and collectibles. Users can list items for auction or use the 'Buy It Now' option for immediate purchases. eBay stands out from competitors with its vast selection, user-friendly interface, and strong buyer and seller protections, including free shipping on many items. The company's goal is to facilitate seamless transactions while generating revenue through transaction fees, advertising, and subscription services.

San Jose, CaliforniaHeadquarters
1995Year Founded
$6.5MTotal Funding
IPOCompany Stage
Consumer Software, Consumer GoodsIndustries
10,001+Employees

Benefits

Health Insurance
401(k) Company Match
Paid Vacation
Parental Leave

Risks

Niche e-commerce platforms like StockX and Poshmark may draw away eBay's customers.
Social media platforms with shopping features could divert traffic from eBay.
Direct-to-consumer brands bypassing marketplaces may reduce eBay's seller base.

Differentiation

eBay offers a unique auction-style listing alongside 'Buy It Now' options.
The platform provides robust buyer and seller protections, enhancing trust in transactions.
eBay's vast product selection includes new, refurbished, and second-hand items.

Upsides

eBay's acquisition of GSI Commerce strengthens its position as a global commerce partner.
The rise of social commerce offers eBay opportunities to integrate social shopping features.
Increased focus on sustainability aligns with eBay's refurbished and second-hand product categories.

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