Content Marketing Specialist (Fixed Term) at StepStone Group

Fredericton, New Brunswick, Canada

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Recruitment Advertising, Digital RecruitmentIndustries

Requirements

Excellent writing and editing skills, with a keen eye for detail
Strong analytical skills and the ability to interpret data

Responsibilities

Create high-quality, engaging content for Appcast channels, including website, blog, social media, newsletters, and more
Author new blog posts and develop derivative content for web publication on a frequent basis, translating complex insights into accessible, engaging narratives for recruitment audiences
Conduct quarterly copy editing and quality review of labor market snapshot reports to ensure clarity, consistency, and alignment with brand voice
Work closely with the Sr. Manager of Content & Brand to shape a forward-looking content plan supporting strategic business goals
Conduct research into emerging trends and topics relevant to the audience
Engage subject matter experts (SMEs) to inform content strategy and enrich editorial output
Support the development of editorial calendars and content plans that outline key themes, topics, and timelines
Partner with Sr. Manager to conduct content audits and analysis to identify gaps and opportunities for improvement
Monitor and analyze content performance metrics to measure the effectiveness of content initiatives
Update and maintain the internal Marketing SharePoint page to ensure all information is current and accessible to the team
Optimize content for search engines and user experience
Assist in sourcing timely, relevant webinar topics and recommending high-value speakers
Draft compelling webinar abstracts to drive registration and engagement
Develop PowerPoint presentations and collaborate with speakers to polish content and ensure a cohesive narrative
Draft & publish social posts on Appcast organic social channels including LinkedIn and Meta/Instagram
Collaborate with Sr. Manager on the organic social calendar with a forward-thinking approach that focuses on highlighting key messages and market offerings at the right time
Participate in weekly PR calls, capturing key action items and following up to ensure completion of deliverables
Share media coverage across internal Slack channels to help share team wins, recognize Appcast thought leaders, and keep stakeholders informed of key press mentions
Support the monthly “Jobs Day” content editing in partnership with the Data & Insights team, including pre-pitch and pitch copy/content developed by internal subject matter experts

Skills

Key technologies and capabilities for this role

Content CreationCopy EditingBlog WritingSocial Media ContentNewslettersWhitepapersWebinarsContent PlanningTrend ResearchBrand Voice

Questions & Answers

Common questions about this position

Is this position remote or on-site?

The position is on-site.

What is the employment type and duration for this role?

This is a full-time fixed term contract estimated at 12 months.

What are the key responsibilities of the Content Marketing Specialist?

Key responsibilities include creating high-quality content for various channels, developing content plans and editorial calendars, conducting research and engaging SMEs, supporting webinar development, and optimizing content for SEO.

What skills or experience are needed for this role?

The role requires strong content creation and editing skills, ability to translate complex insights into engaging narratives, content planning and research capabilities, and experience with SEO optimization and performance analysis.

Who will I be working with in this position?

You will work closely with the Sr. Manager of Content & Brand and collaborate cross-functionally, including engaging subject matter experts (SMEs).

StepStone Group

Global private markets investment firm

About StepStone Group

StepStone Group manages a large amount of private capital, totaling over $91 billion, with around $24 billion in assets under management. The firm specializes in private markets, focusing on various investment strategies including private equity, infrastructure, real assets, real estate, and private debt. StepStone creates tailored investment portfolios for sophisticated investors by using a disciplined research approach that combines primary investments, secondary market purchases, and co-investments. This comprehensive strategy sets StepStone apart from competitors, as it emphasizes customization and thorough research to meet the specific needs of its clients. The goal of StepStone is to provide effective investment solutions that maximize returns for its clients.

New York City, New YorkHeadquarters

2007Year Founded

$8,091.2MTotal Funding

IPOCompany Stage

Venture Capital, Financial Services, Real EstateIndustries

501-1,000Employees

Benefits

Health Insurance

401(k) Retirement Plan

Mental Health Support

Paid Vacation

Wellness Program

Risks

AI-powered investment platforms may challenge StepStone's traditional strategies.

StepStone's cybersecurity involvement may increase exposure to cyber threats.

Shift towards AI-native platforms requires StepStone to adapt investment strategies.

Differentiation

StepStone Group offers customized exposure to private real estate investments.

The firm manages over US$91 billion in private capital allocations globally.

StepStone integrates primaries, secondaries, and co-investments in its portfolio strategies.

Upsides

Growing interest in AI solutions can enhance StepStone's investment strategies.

AI-driven risk management trends offer new opportunities for StepStone's portfolio.

Expansion in cybersecurity intelligence can improve StepStone's security measures.

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