Content Marketing Specialist (Fixed Term) at StepStone Group

Fredericton, New Brunswick, Canada

StepStone Group Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Recruitment Advertising, Digital RecruitmentIndustries

Requirements

  • Excellent writing and editing skills, with a keen eye for detail
  • Strong analytical skills and the ability to interpret data

Responsibilities

  • Create high-quality, engaging content for Appcast channels, including website, blog, social media, newsletters, and more
  • Author new blog posts and develop derivative content for web publication on a frequent basis, translating complex insights into accessible, engaging narratives for recruitment audiences
  • Conduct quarterly copy editing and quality review of labor market snapshot reports to ensure clarity, consistency, and alignment with brand voice
  • Work closely with the Sr. Manager of Content & Brand to shape a forward-looking content plan supporting strategic business goals
  • Conduct research into emerging trends and topics relevant to the audience
  • Engage subject matter experts (SMEs) to inform content strategy and enrich editorial output
  • Support the development of editorial calendars and content plans that outline key themes, topics, and timelines
  • Partner with Sr. Manager to conduct content audits and analysis to identify gaps and opportunities for improvement
  • Monitor and analyze content performance metrics to measure the effectiveness of content initiatives
  • Update and maintain the internal Marketing SharePoint page to ensure all information is current and accessible to the team
  • Optimize content for search engines and user experience
  • Assist in sourcing timely, relevant webinar topics and recommending high-value speakers
  • Draft compelling webinar abstracts to drive registration and engagement
  • Develop PowerPoint presentations and collaborate with speakers to polish content and ensure a cohesive narrative
  • Draft & publish social posts on Appcast organic social channels including LinkedIn and Meta/Instagram
  • Collaborate with Sr. Manager on the organic social calendar with a forward-thinking approach that focuses on highlighting key messages and market offerings at the right time
  • Participate in weekly PR calls, capturing key action items and following up to ensure completion of deliverables
  • Share media coverage across internal Slack channels to help share team wins, recognize Appcast thought leaders, and keep stakeholders informed of key press mentions
  • Support the monthly “Jobs Day” content editing in partnership with the Data & Insights team, including pre-pitch and pitch copy/content developed by internal subject matter experts

Skills

Content Creation
Copy Editing
Blog Writing
Social Media Content
Newsletters
Whitepapers
Webinars
Content Planning
Trend Research
Brand Voice

StepStone Group

Global private markets investment firm

About StepStone Group

StepStone Group manages a large amount of private capital, totaling over $91 billion, with around $24 billion in assets under management. The firm specializes in private markets, focusing on various investment strategies including private equity, infrastructure, real assets, real estate, and private debt. StepStone creates tailored investment portfolios for sophisticated investors by using a disciplined research approach that combines primary investments, secondary market purchases, and co-investments. This comprehensive strategy sets StepStone apart from competitors, as it emphasizes customization and thorough research to meet the specific needs of its clients. The goal of StepStone is to provide effective investment solutions that maximize returns for its clients.

New York City, New YorkHeadquarters
2007Year Founded
$8,091.2MTotal Funding
IPOCompany Stage
Venture Capital, Financial Services, Real EstateIndustries
501-1,000Employees

Benefits

Health Insurance
401(k) Retirement Plan
Mental Health Support
Paid Vacation
Wellness Program

Risks

AI-powered investment platforms may challenge StepStone's traditional strategies.
StepStone's cybersecurity involvement may increase exposure to cyber threats.
Shift towards AI-native platforms requires StepStone to adapt investment strategies.

Differentiation

StepStone Group offers customized exposure to private real estate investments.
The firm manages over US$91 billion in private capital allocations globally.
StepStone integrates primaries, secondaries, and co-investments in its portfolio strategies.

Upsides

Growing interest in AI solutions can enhance StepStone's investment strategies.
AI-driven risk management trends offer new opportunities for StepStone's portfolio.
Expansion in cybersecurity intelligence can improve StepStone's security measures.

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