Content Engineer (Marketing) at Workstream

Menlo Park, California, United States

Apply Now

Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

HR Technology, SaaS, RestaurantIndustries

Requirements

Experience in content marketing or social media with a system-builder mindset — built processes or playbooks, not just one-off posts
Comfort with AI, automation, and data — know how to use tools to scale content production and measure success
Strong sense of storytelling and virality — able to spot hooks, trends, and formats that travel
Proven track record growing audiences (YouTube, Instagram, TikTok, or similar)
Experience ghostwriting or producing for executives or thought leaders
Passion for restaurants, hospitality, or small business entrepreneurship (bonus if worked in or around restaurants)
Video editing skills (nice to have, but not required)

Responsibilities

Design content systems: Create repeatable workflows for short-form video, blog, and social content that can be scaled by editors, designers, and AI tools
Lead YouTube Shorts & Instagram strategy: Own the roadmap from ideation to publishing, ensuring content resonates with restaurant operators
Engineer smart workflows: Integrate AI and automation for research, scripting, repurposing, and distribution to maximize output without sacrificing quality
Executive storytelling: Ghostwrite scripts and prep content for the CEO, bringing his vision to life with engaging, scalable formats
Produce and capture stories: Lead shoots with customers and internal leaders, turning their insights into repeatable content formats
Measure and optimize: Analyze performance across platforms, identify growth levers, and double down on what scales

Skills

YouTube Shorts

Instagram Strategy

AI Tools

Automation

Content Workflows

Video Production

Scriptwriting

Social Media

Blog Content

Executive Storytelling

Workstream

HR platform for hiring and onboarding

About Workstream

Workstream.us is a platform that helps businesses streamline their hiring and onboarding processes, particularly for hourly workers. It offers tools for applicant tracking, digital onboarding, payroll management, and employee engagement, all designed to attract and engage job candidates effectively. The platform uses artificial intelligence to automate HR tasks, allowing businesses to focus more on their employees. Workstream differentiates itself by providing a comprehensive suite of HR solutions tailored for hourly worker employment, with a subscription-based revenue model.

San Francisco, CaliforniaHeadquarters

2017Year Founded

$114.8MTotal Funding

SERIES_BCompany Stage

Enterprise Software, AI & Machine LearningIndustries

201-500Employees