d) at GE Healthcare

Remote

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Healthcare, Medical Devices, SurgeryIndustries

Requirements

Bachelor’s degree required; MBA or advanced degree preferred
Significant experience in healthcare strategy, marketing, or commercial leadership
Proven track record in leading complex strategic initiatives across diverse geographies
Strong commercial mindset with experience designing, executing, and monitoring strategic plans
Demonstrated success in integrating NPIs and managing product lifecycles
Experience building and leading high-performing teams

Responsibilities

Act as a strategic advisor to the GM, co-owning the business strategy and execution roadmap
Lead development of the International Surgery strategic plan, including market segmentation, portfolio prioritization, and adjacencies
Drive mid- and long-term strategic initiatives including localization, GTM model evolution, and commercial readiness
Lead cross-functional efforts and preparation for monthly operating reviews, ensuring strategic alignment and performance visibility
Assess and refine GTM strategies across diverse markets, balancing direct and indirect models
Partner with Zone and LCT teams to optimize channel partner performance and coverage
Collaborate with global product teams to shape portfolio strategy based on regional needs, competitive dynamics, and clinical trends
Lead lifecycle management and integrate New Product Introductions (NPIs) into the marketing mix
Identify and evaluate opportunities for portfolio expansion into adjacent markets and technologies
Lead cross-functional efforts to localize offerings, including regulatory, manufacturing, and commercial enablement
Partner with QA, legal, and local teams to accelerate time-to-market and ensure compliance
Identify and cultivate strategic partnerships with key opinion leaders, academic institutions, innovation hubs, and third-party industry players
Support business development efforts including licensing, co-development, and strategic alliances
Lead the regional marketing function and develop a high-performing team
Develop and execute integrated marketing plans tailored to regional customer segments
Own messaging, positioning, and value proposition development for the Surgery portfolio
Elevate funnel management, forecasting accuracy, and sales enablement across the region
Drive adoption of best practices in pricing, deal structuring, and value-based selling
Maintain deep understanding of customer needs, competitive landscape, and macro trends
Translate insights into actionable strategies and commercial plays
Ensure adherence to all applicable quality, regulatory, and compliance standards
Drive continuous improvement and simplification across marketing and strategy processes
Promote a culture of integrity, transparency, and accountability

Skills

Key technologies and capabilities for this role

Strategic PlanningMarketing StrategyGo-To-MarketPortfolio ManagementMarket SegmentationCommercial StrategyCross-Functional LeadershipProduct Lifecycle ManagementChannel ManagementBusiness Development

Questions & Answers

Common questions about this position

What is the employment type for this CMSO role?

This is a full-time position.

Is this role remote or does it require a specific location?

This information is not specified in the job description.

What key skills are needed for the Chief Marketing & Strategy Officer role?

The role requires a strong commercial mindset, strategic agility, leadership in regional marketing, and the ability to collaborate cross-functionally with teams like Product Management, Sales, and Clinical.

What is the team structure for this position?

The role is part of the International Surgery leadership team, working closely with the General Manager and cross-functional stakeholders across Product Management, Sales, Service, Channel, Clinical, and Regulatory teams, while leading the regional marketing function.

What makes a strong candidate for this CMSO position?

Strong candidates will have proven leadership in strategic planning, go-to-market optimization, portfolio innovation, and building high-performing marketing teams, with experience driving commercial success in international markets.

GE Healthcare

Healthcare technology and data analytics provider

About GE Healthcare

GE Healthcare provides a range of healthcare technologies and services aimed at improving patient care. Its main products include imaging systems, mobile diagnostic devices, patient monitoring solutions, and advanced software for data analysis. These products help medical professionals make informed decisions and enhance the efficiency of healthcare delivery. Unlike many competitors, GE Healthcare invests significantly in research and development, allocating $1 billion each year to innovate and enhance its offerings. The company’s goal is to support healthcare providers in delivering better patient outcomes, as evidenced by its technology supporting over 300,000 patients daily and managing 2 billion patient scans each year.

Chicago, IllinoisHeadquarters

1892Year Founded

N/ACompany Stage

Data & Analytics, HealthcareIndustries

10,001+Employees

Risks

Emerging AR technologies increase competition in medical imaging.

Regulatory challenges may delay AI application expansions in healthcare.

Dependence on clinical trial success for new product market positioning.

Differentiation

GE Healthcare invests $1 billion annually in R&D for product innovation.

The company supports over 300,000 patients daily with its healthcare technologies.

GE Healthcare's AIR Recon DL offers 3D motion-insensitive imaging for enhanced MRI quality.

Upsides

Acquisition of Caption Health expands AI-powered ultrasound capabilities.

Successful Phase III trial of [18F]flurpiridaz enhances coronary artery disease detection.

Collaboration with Wayra accelerates digital health innovation in EMEA.

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