[Remote] Channel Marketing Manager at Zoom

Brazil

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, SaaSIndustries

Requirements

Hold a BA/BS degree in Marketing or related field, or equivalent practical experience
5+ years in channel marketing at high-tech or SaaS companies
Deep understanding of the LATAM channel partner ecosystem, including leading resellers and distributors, with partner-based experience
Excellent written and verbal communication in Brazilian Portuguese, Spanish, and English, with the ability to translate technology features into business benefits
Proven success in building and fostering relationships; proven team player in high-achievement environments
Extensive problem-solving skills, proactive, skilled at multitasking and prioritization, focused on delivering optimal solutions for sales, channel, and customers

Responsibilities

Leading Zoom’s end-to-end partner marketing strategy in LATAM, developing Go-To-Market and joint marketing plans with distributors, resellers, and channel partners
Developing and executing integrated marketing campaigns in collaboration with marketing, product marketing, and channel teams; executing joint solution launches, sales enablement, and positioning programs
Collaborating cross-functionally to sell strategic plans, negotiate space, secure partner buy-in, and support strategic initiatives
Managing MDF budgets and reporting, tying spend to metrics; following up with partners to collect campaign data, and working with analytics to assess program performance
Supporting partner enablement by developing joint messaging, content (briefs, white papers, collateral, web/social), and ensuring partner training to maintain program status
Planning and executing events including partner-facing and customer-facing activities such as trade-shows, field events, and other awareness-building initiatives

Skills

channel marketing

partner marketing

go-to-market strategy

integrated campaigns

sales enablement

MDF management

marketing analytics

partner enablement

event planning

cross-functional collaboration

Zoom

Video conferencing and online meeting solutions

About Zoom

Zoom provides video conferencing and online meeting solutions that allow users to conduct virtual meetings, webinars, and collaborative sessions. Its main product is video conferencing software, which enables high-quality video and audio communication, along with features like screen sharing, group messaging, and virtual backgrounds. Zoom also offers specialized products for larger events, such as Zoom Webinars and Zoom Events. The company operates on a freemium model, providing basic services for free while charging for advanced features through subscription plans tailored for various users, including businesses, educational institutions, and healthcare providers. Zoom stands out from competitors due to its user-friendly interface, reliable performance, and scalability for different needs, making it a vital tool for remote work, online education, telehealth, and social interactions.

San Jose, CaliforniaHeadquarters

2013Year Founded

$144.5MTotal Funding

IPOCompany Stage

Enterprise Software, Education, HealthcareIndustries

10,001+Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

Hybrid Work Options

Flexible Work Hours

Stock Options

Company Equity

Paid Vacation

Paid Sick Leave

Risks

Increased competition from Microsoft Teams and Google Meet threatens Zoom's market share.

Privacy concerns and regulatory scrutiny could impact Zoom's operations and reputation.

Hybrid work models may reduce demand for virtual meetings, affecting Zoom's growth.

Differentiation

Zoom offers a user-friendly interface with reliable performance for virtual meetings.

The platform supports diverse needs, including remote work, education, and telehealth.

Zoom's freemium model attracts a wide range of users with scalable subscription options.

Upsides

Zoom integrates AI tools to enhance virtual meeting effectiveness and productivity.

The expansion of 5G networks improves Zoom's video conferencing quality and accessibility.

Zoom's secure, HIPAA-compliant solutions drive demand in the telehealth sector.

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