Campaign Manager- Sponsored Media (copy) at Filevine

Chicago, Illinois, United States

Filevine Logo
Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Legal TechnologyIndustries

Requirements

  • 5+ years of experience in managing and optimizing paid media and email marketing campaigns focused on lead generation and pipeline quality
  • Expertise in email marketing, including list segmentation, copywriting, and design for CRO
  • Analytical mindset, with skills in interpreting quantitative and qualitative data to drive continuous performance improvement
  • Strong relationship builder with exceptional interpersonal skills, ability to influence and engage stakeholders
  • Organized and accountable, with self-appointed task and budget manager skills
  • Experience with budget allocation and cost-effective campaign execution
  • Strong understanding of campaign performance, including metrics such as MQL, SQL, SAL, pipeline, and cost efficiencies
  • Experience with campaign reporting and insights, including regular reporting and analysis of performance data
  • Ability to work in a fast-paced environment and meet pipeline targets
  • Experience with campaign optimization and continuous improvement

Responsibilities

  • Manage and strengthen existing sponsored media partnerships within the legal tech industry and beyond
  • Identify, secure, and expand new sponsored media relationships to achieve pipeline growth objectives
  • Collaborate with the Partner Marketing team to uncover opportunities for pipeline generation through channels such as email sponsorships, display advertising, sponsored content, and more
  • Conduct proactive outreach to establish new media partnerships
  • Oversee budget allocation and ensure cost-effective campaign execution
  • Deliver regular reporting and insights to assess performance, troubleshoot challenges, and meet company pipeline targets
  • Track and analyze key performance indicators (KPIs) such as MQL, SQL, SAL, pipeline, and cost efficiencies
  • Develop and execute campaign strategies to achieve pipeline growth objectives
  • Collaborate with cross-functional teams, including marketing, sales, and product, to drive campaign success
  • Stay up-to-date with industry trends and best practices in sponsored media and email marketing

Skills

Sponsored Media
Relationship Management
Campaign Execution
Data Analysis
Email Marketing
List Segmentation
Copywriting
Design
Pipeline Generation
Budget Allocation
Performance Optimization

Filevine

AI-powered platform for legal operations

About Filevine

Filevine provides an AI-powered legal technology platform designed to improve the efficiency of law firms. The software suite, developed by legal professionals, includes features that reduce repetitive tasks, assist in drafting documents using case data, and offer customizable settings for document management. It also includes tools for invoicing, timesheet review, and time tracking, which help law firms streamline their workflows and save resources. Additionally, Filevine offers AI-enhanced intake and lead management tools that assist firms in converting leads into clients and optimizing marketing efforts. The platform features eSignature capabilities for easy document management and signing. Unlike many competitors, Filevine integrates advanced AI functionalities, allowing users to generate demand letters and gain real-time insights from documents. The goal of Filevine is to empower law firms of all sizes to operate more efficiently and effectively through technology.

Provo, UtahHeadquarters
2015Year Founded
$414MTotal Funding
SERIES_DCompany Stage
AI & Machine Learning, LegalIndustries
501-1,000Employees

Benefits

Medical, dental, & vision insurance
Parental leave
Disability insurance
Ergonomic and height-adjustable workstations
Weekly taco lunches
Flexible hybrid work schedules

Risks

Increased competition from similar AI-powered legal tech startups may affect market share.
Data privacy concerns with AI and third-party platforms could lead to regulatory issues.
Economic downturns may reduce law firms' spending on legal technology solutions.

Differentiation

Filevine offers a comprehensive AI-powered platform tailored for legal professionals.
The platform integrates real-time data analytics for enhanced decision-making in law firms.
Filevine's eSignature and document management tools streamline legal workflows efficiently.

Upsides

Filevine's AI tools improve lead conversion and client acquisition for law firms.
The partnership with Domo enhances operational efficiency through actionable data insights.
Filevine's comprehensive billing and payments platform strengthens its end-to-end solution offering.

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