Brand & Media Marketing Intern at Match Group

Los Angeles, California, United States

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Not SpecifiedCompensation

InternshipExperience Level

InternshipJob Type

UnknownVisa

Technology, Dating Apps, MarketingIndustries

Requirements

Currently pursuing a degree in Marketing, Communications, Business, Media, or a related field
Strong interest in brand strategy, digital marketing, and content creation
Familiarity with major social media platforms and trends
Basic design or video editing skills (Canva, Adobe Creative Suite, CapCut, etc.) are a plus
Strong communication and organizational skills
Creative, proactive, and eager to learn in a fast-paced environment

Responsibilities

Create and present reports on inspiring brand creative, showcasing emerging trends and best-in-class campaigns
Generate culturally relevant brand and campaign concepts
Learn to read strategy briefs, providing thoughtful feedback and recommendations to strengthen campaign direction
Review and evaluate creative scripts, offering insights to ensure alignment with brand tone, campaign strategy, and product messaging
Support the planning and execution of A/B messaging tests for lower-funnel creative to optimize engagement and conversions
Assist in content creation for key social media platforms, including Instagram, TikTok, LinkedIn, X, and YouTube
Help brainstorm and storyboard ideas for video and short-form content (e.g., Reels, TikToks, YouTube Shorts)
Take clear, concise notes during internal and external partner meetings to capture next steps and key insights
Contribute to the development and maintenance of brand guidelines, ensuring consistency across campaigns and channels
Support the creation of brand collateral such as presentations, one-pagers, and other visual marketing assets
Conduct competitive and industry research to identify opportunities and inform brand positioning strategies

Skills

Brand Marketing

Creative Trends

Campaign Concepts

Instagram

TikTok

YouTube

Social Media

Content Creation

A/B Testing

Strategy Briefs

Match Group

Provides online dating and social discovery

About Match Group

Match Group leverages the Swipe feature® and social discovery, facilitating deeper connections through its portfolio of online dating brands, with a global presence and availability in over 40 languages.

Dallas, TexasHeadquarters

1986Year Founded

$400MTotal Funding

IPOCompany Stage

Consumer Software, Social ImpactIndustries

1,001-5,000Employees

Benefits

Medical/Dental/Vision Insurance

Charitable Matching Program

Retirement Matching Funds

Training and Education Allowance

Performance Bonuses

Mental Health Counseling

Risks

Increased competition from AI-driven dating apps may draw users away.

Privacy concerns and data breaches could impact reputation and operations.

Free dating apps with innovative features may pressure Match Group's pricing models.

Differentiation

Match Group offers nearly 50 brands catering to diverse dating communities.

The company generates revenue through subscription, transaction, and advertising models.

Match Group operates globally, available in over 200 countries and 40 languages.

Upsides

Increased interest in AI-driven matchmaking enhances user experience and engagement.

Growing trend of VR integration offers immersive dating experiences.

Rising demand for niche platforms caters to specific interests and communities.

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