B2B Senior Marcom Specialist at Logitech

Tokyo, Japan

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, EducationIndustries

Requirements

Familiar with the B2B landscape
Fluency in Japanese and English language
3-5 years of experience in managing marketing campaigns and trade marketing
Strong ability to work in teams and build good working relationships, but also able to work independently
Strong project management and time management ability
Attention to detail and good organization skill
Adept at collaborating and working cross-functionally
Resourceful and initiate his/her own projects with the proven ability to track deliver results
Problem solver with a can-do attitude
Diploma Required. Degree a plus (Marketing, Communications, Business)

Responsibilities

Lead, plan, develop and execute all marketing initiatives and activations for B2B portfolio (Team Workspace solution, Personal Workspace solution and Education solution) in Japan
Develop local marketing collaterals, sales promotions, and sales tools to support trade partners and end-users adhering to marketing guidelines (Brochures, Banners, e-DMs, Websites, Case Studies, etc.)
Manage and execute digital and physical events for trade partners and end users (Webinars, Events, Trade Shows, Exhibitions, etc.)
Ensure cross-functional communication and feedback
Manage internal and external stakeholders to ensure alignment of objectives
Plan and support local PR efforts for key products and programs
Coordinate approvals with legal and other stakeholders
Track and manage marketing budget with regular reports and updates
All other duties assigned

Skills

Key technologies and capabilities for this role

B2B MarketingMarketing CampaignsTrade MarketingEvent ManagementWebinarsTrade ShowsExhibitionsPRBudget ManagementSales PromotionsDigital MarketingJapaneseEnglish

Questions & Answers

Common questions about this position

What is the salary for the B2B Senior Marcom Specialist role?

This information is not specified in the job description.

Is this a remote position or is there a specific location requirement?

This information is not specified in the job description.

What are the key qualifications required for this role?

Key qualifications include familiarity with the B2B landscape, fluency in Japanese and English, 3-5 years of experience in managing marketing campaigns and trade marketing, strong team collaboration and independent working abilities, project and time management skills, attention to detail, cross-functional collaboration, resourcefulness, and problem-solving.

What is the company culture like at Logitech?

Logitech emphasizes behaviors like Be Yourself, Be Open, Stay Hungry and Humble, Collaborate, Challenge, Decide and just Do for success. They empower collaboration, foster play, and help teams collaborate and learn from anywhere without compromising productivity.

What makes a strong candidate for this position?

A strong candidate has 3-5 years of B2B marketing campaign experience, fluency in Japanese and English, strong project management and cross-functional collaboration skills, plus preferable skills like PR/copywriting, digital marketing, Salesforce, Excel analytics, and Adobe design.

Logitech

Designs and sells computer peripherals and accessories

About Logitech

Logitech designs and manufactures computer peripherals and digital interaction tools, including keyboards, webcams, headsets, and mice. Their products enhance how users connect with the digital world, focusing on user experience and design. Logitech's offerings cater to a wide range of customers, from individual consumers to businesses and professional gamers, and are sold through various online and retail channels. What sets Logitech apart from competitors is their strong commitment to quality and continuous innovation, which allows them to meet the changing needs of their users and set industry standards. The company's goal is to improve digital interaction for everyone, ensuring customer satisfaction through excellent support and community engagement.

San Jose, CaliforniaHeadquarters

1981Year Founded

IPOCompany Stage

Consumer Software, Design, Consumer GoodsIndustries

5,001-10,000Employees

Benefits

Comprehensive medical, dental, and vision

Life insurance, and short- and long-term disability

Flexible spending accounts for health care, dependent care and commuter expenses

Generous paid time off and holidays

Employee Assistance Program

Wellness programs and gym/sport benefits & discounts

Company social events

Logitech product discounts

Tuition reimbursement plan

Fun environment - take a break and play a game!

Retirement plan benefits

Risks

Increased competition from brands like Razer and Corsair in gaming peripherals.

Supply chain vulnerabilities affect availability of crucial semiconductor components.

Stricter EU environmental regulations may increase production costs for Logitech.

Differentiation

Logitech's diverse brand portfolio caters to various consumer and enterprise needs.

The company is recognized for its innovative design and user experience focus.

Logitech's commitment to sustainability enhances its brand reputation.

Upsides

Growing demand for remote work solutions boosts sales of webcams and headsets.

The gaming industry's growth supports increased sales of Logitech's gaming peripherals.

Rising content creation platforms drive demand for Logitech's streaming equipment.

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