AVP, Market Development- Consumer Accessories at AT&T

Dallas, Texas, United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Telecommunications, Consumer ElectronicsIndustries

Requirements

Bachelor’s degree in Business, Marketing, Engineering, or related field required. MBA or advanced degree strongly preferred
Minimum of 7+ years’ progressive experience in telecommunications, technology, product management, or related fields
Demonstrated success in leading large-scale businesses and managing products through their full lifecycle
Proven track record negotiating complex commercial agreements and driving cross-functional initiatives to successful outcomes
Expertise in Agile methodologies and product management tools (e.g., JIRA, Confluence)

Responsibilities

Set and execute the vision for the wireless accessories business, ensuring achievement of annual revenue, unit, market share, and profit goals (P&L Responsibilities)
Drive business expansion by launching new channels, markets, customers, and product categories
Develop and implement strategies that align with company pillars and long-term objectives, ensuring competitive differentiation and sustainable growth
Cultivate and maintain robust relationships with carrier partners, suppliers, and key stakeholders
Negotiate high-value purchasing agreements and commercial terms that maximize organizational value
Lead innovative, consumer-facing partnership initiatives to capture market opportunities and deliver best-in-class launch performance
Oversee the full lifecycle of the wireless accessories portfolio—from ideation and launch through growth, maturity, and retirement
Make critical product decisions regarding promotions, repositioning, and end-of-life strategies
Drive multi-year product planning, leveraging market insights, customer feedback, and performance analytics
Direct supply chain strategy, including demand forecasting, packaging, distribution, and risk mitigation to optimize channel performance
Lead major business transformations, such as market disruptions, renegotiating agreements while sustaining growth
Design and implement go-to-market strategies, collaborating with marketing, engineering, and sales to ensure successful product launches and ongoing adoption
Develop comprehensive forecasts and reporting on revenue, market performance, and strategic adjustments for executive leadership
Define and track key metrics (KPIs) to monitor business and product health, using analytics to identify opportunities for optimization and increased profitability
Lead, mentor, and develop a high-performing, cross-functional team, fostering a culture of innovation, accountability, and continuous improvement
Influence hiring, development, and succession planning decisions to ensure organizational strength
Champion the adoption of emerging technologies (e.g., AI) and market trends to drive product and business innovation across the enterprise
Recommend and implement process improvements and modern tools to enhance business agility and execution
Provide regular business updates and strategic recommendations to senior leadership
Serve as a subject-matter expert and thought leader, guiding cross-functional teams and mentoring future leaders

Skills

Key technologies and capabilities for this role

P&L ManagementStrategic PlanningPartnership DevelopmentNegotiationProduct Lifecycle ManagementSupply Chain ManagementDemand ForecastingMarket AnalysisRevenue GrowthCross-Functional Leadership

Questions & Answers

Common questions about this position

What is the employment type for this AVP role?

This is a full-time position.

What salary or compensation details are provided for this position?

This information is not specified in the job description.

What are the key skills and experiences needed for this AVP Market Development role?

The role requires visionary leadership, strategic P&L management, executive partnership negotiation, product lifecycle expertise, supply chain strategy, financial analytics, and team leadership skills.

What is the team structure like for this position?

The AVP will lead, mentor, and develop a high-performing, cross-functional team, influencing hiring, development, and succession planning.

What makes a strong candidate for this AVP role?

Accomplished leaders with experience in strategic growth, P&L accountability, cross-functional team oversight, partnership development, and driving innovation in consumer accessories will stand out.

AT&T

Telecommunications services including wireless and broadband

About AT&T

AT&T provides telecommunications services, including wireless communications, broadband internet, and digital television, primarily in the United States. Its 5G network offers faster data speeds and more reliable connections, although availability can vary. The company caters to both individual consumers and businesses, offering various subscription plans that include options for unlimited data and bundled services that combine internet, TV, and phone. AT&T generates revenue mainly through subscription fees, device sales, and its streaming service, DIRECTV STREAM, which adds to its diverse offerings. In a competitive market, AT&T distinguishes itself with its extensive service range and strong brand presence.

Dallas, TexasHeadquarters

1876Year Founded

$43.3MTotal Funding

IPOCompany Stage

Consumer Software, EntertainmentIndustries

10,001+Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

401(k) Company Match

Paid Vacation

Paid Sick Leave

Paid Holidays

Paid Parental Leave

Adoption Assistance

Disability Insurance

Life Insurance

Employee Assistance Programs

Wellness Program

Employee Discounts

Risks

The customer service guarantee may increase financial liabilities due to compensation for outages.

A recent data breach could damage AT&T's reputation and lead to customer churn.

Resistance to replacing landlines may impact customer retention and satisfaction.

Differentiation

AT&T offers a unique customer service guarantee, setting it apart from competitors.

The company is expanding its fiber network, enhancing broadband offerings in underserved areas.

AT&T's 'Phone-Advanced' device aligns with the trend of replacing traditional landlines.

Upsides

AT&T's fiber network expansion could provide a competitive edge in broadband services.

The new customer service guarantee may attract customers from competitors lacking similar assurances.

Collaboration with The Arc enhances AT&T's brand image through corporate social responsibility.

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