Nielsen

Associate Manager, Insights - Consumer Life Team

New York, New York, United States

Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Market Research, Consumer Insights, Data & AnalyticsIndustries

Requirements

Candidates should have 3+ years of experience in data insights, analytics, and fact-based consumer insight and recommendation delivery, knowledge of basic cross-tabbing tools like SPSS, ASKIA, or Survey Reporter, the ability to read and interpret data tabs, and the ability to create charts/presentations using Excel, Word, and PowerPoint. Strong detail-oriented and organizational skills are required, along with superior written and verbal communication skills, and an interest in society, popular culture, and consumer trends.

Responsibilities

As an Associate Manager, you will primarily be focused on supporting the consulting team, collaborating with clients to understand their needs and translate research findings into actionable recommendations, assisting team leaders and other consultants in preparing client reports and analyses, handling client data and information requests, demonstrating knowledge of NIQ Consumer Life products and services, performing secondary research, providing feedback on client deliverables, presenting insights and narratives to clients and audiences, and providing basic training on NIQ Consumer Life products and tools.

Skills

Consumer Insights
Data Analysis
Reporting
Storytelling
Client Service
Market Research
Creative Thinking
Organization

Nielsen

Global measurement and data analytics provider

About Nielsen

Nielsen provides measurement and data analytics services to help businesses understand consumers and markets globally. The company operates through two main divisions: Nielsen Global Media, which offers reliable metrics for the media and advertising industries, and Nielsen Global Connect, which supplies consumer packaged goods manufacturers and retailers with actionable insights about the marketplace. Nielsen combines its proprietary data with other sources to give clients a comprehensive view of current trends and future opportunities. With a presence in over 100 countries, Nielsen aims to support companies in making informed decisions to drive innovation and growth.

Key Metrics

Town of Clarkstown, New YorkHeadquarters
1963Year Founded
$45.1MTotal Funding
ACQUISITIONCompany Stage
Data & Analytics, ConsultingIndustries
10,001+Employees

Benefits

Health Insurance
401(k) Retirement Plan
401(k) Company Match
Unlimited Paid Time Off

Risks

Competition from digital-native analytics firms threatens Nielsen's market share.
Privacy regulations may impact Nielsen's data collection capabilities.
Private equity acquisition could lead to strategic shifts misaligned with client needs.

Differentiation

Nielsen offers comprehensive cross-platform measurement solutions, including mobile media markets.
The Diverse Media Equity program elevates diverse-owned media companies' visibility.
Nielsen Impact Score evaluates marketing value of university athletic programs.

Upsides

Acquisition of Telephia enhances Nielsen's mobile media measurement capabilities.
Partnerships with P&G and NMSDC support diverse media representation.
Collaboration with TikTok improves digital audience measurement services.

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