Associate Manager, Biddable Media (Social) at Inspire

Atlanta, Georgia, United States

Apply Now

Not SpecifiedCompensation

Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing, Advertising, RestaurantIndustries

Requirements

4-year Degree required
2 - 5 years of relevant experience in marketing and/or media required
Hands-on keyboard Paid Social buying experience within Facebook, Snapchat, TikTok, Reddit, and Pinterest platforms
Demonstrated experience in problem-solving and managing multiple tasks
Account budget management through daily/weekly pacing, monthly and yearly goals
Brand & Performance Media Campaign experience
Ability to deliver results
Excellent project management skills (proficiency in Excel/PPT will be key)
Ability to balance multiple priorities and meet project deadlines
Excellent communication skills (verbal and written) with internal and external stakeholders

Responsibilities

Develop innovative, localized paid social approaches to drive guests into local restaurants, managing separation from national campaigns in partnership with the National social team
Serve as the key hands-on-keys social trader, managing paid social media campaigns on a market-by-market basis across Meta, Snapchat, TikTok, Pinterest, or Reddit
Monitor campaigns to ensure appropriate pacing relative to budgets and targets
Update and optimize budgets and insertion orders throughout the year based on brands' needs
Perform monthly billing and invoice reconciliation
Manage the builds, tagging, reporting, and financial management for Paid Social campaigns across the portfolio
Partner with Managers to support asset alignment (including creative & traffic fulfillment) across media buys, including implementation and QA of tagging for measurement reporting and accuracy
Pull and structure data for weekly, monthly, and quarterly reporting and review with stakeholders to impact optimizations and business decisions
Support the integrated reporting of documents, including migration to dashboard reporting, as needed by cross-functional team members
Maintain accurate record of budgets (planned v. actuals) and oversee the billing process for in-house Paid Media
Properly manage and reconcile all account budgets in accordance with media authorizations
Interface with external/internal teams (e.g., brand and enterprise analytics teams, 3rd party auditors) in managing requests concerning processes and deliverables
Attend and actively participate in regular status meetings (internal and external) to prioritize deliverables, takeaways/next steps, and timelines
Demonstrate a "big picture" understanding of brands' marketing strategy and the role Paid Social plays; help identify key partners and tactics within planning windows
Partner with internal & agency media analytics teams to measure the impact of ongoing campaigns and overall plans
Partner with National Inspire team to ensure clear separation between National & Local investment
Participate in Social Team meetings, workshops, QBRs, & best practice development
Partner with Media Strategy & Planning and Agency Planning teams to develop a learning agenda and testing roadmap based on brands' objectives, insights, and key challenges

Skills

Key technologies and capabilities for this role

Meta AdsSnapchat AdsTikTok AdsPinterest AdsReddit AdsPaid SocialCampaign OptimizationBudget ManagementTaggingReportingData AnalysisBilling ReconciliationQA

Questions & Answers

Common questions about this position

Is this a remote position or does it require office presence?

This position is based in the Atlanta Support Center with the expectation to be onsite 80% of the time.

What platforms will I be working with in this role?

You will build and optimize social campaigns across Meta, Snapchat, TikTok, Pinterest, and Reddit.

What are the main responsibilities of this role?

The role involves hands-on management of localized paid social media campaigns, including building, optimizing, monitoring pacing, budgeting, reporting, and collaborating with teams.

What is the salary or compensation for this position?

This information is not specified in the job description.

What kind of experience makes a strong candidate for this role?

Strong candidates have hands-on experience managing paid social campaigns on a market-by-market basis, optimizing performance, handling budgets and reporting, and partnering with national teams and stakeholders.

Inspire

Provides renewable energy subscription services

About Inspire

Inspire provides renewable energy solutions through a flat rate subscription model. Customers can easily switch to 100% renewable energy with a low monthly price, which remains consistent without the fluctuations typical of traditional energy bills. This subscription service is designed for environmentally conscious consumers who want to support clean energy sources. Inspire stands out from competitors by offering a straightforward and predictable pricing structure, along with highly regarded customer service that emphasizes clear and personable interactions. The company's goal is to positively impact the environment by combating climate change and promoting clean air initiatives.

Santa Monica, CaliforniaHeadquarters

2014Year Founded

$8MTotal Funding

SERIES_ACompany Stage

Energy, Consumer GoodsIndustries

51-200Employees

Benefits

Comprehensive health plans

401k matching

Training & development

Flexible PTO

Wellness days

Paid parental leave

Risks

Increased competition could erode Inspire's market share.

Potential changes in government subsidies may impact Inspire's pricing model.

Rising operational costs could force Inspire to increase subscription fees.

Differentiation

Inspire offers a flat rate subscription for 100% renewable energy.

Customers can switch to Inspire's service in less than two minutes.

Inspire is known for excellent customer service and clear communication.

Upsides

Growing consumer interest in sustainable living boosts demand for Inspire's services.

Advancements in battery storage enhance Inspire's renewable energy reliability.

Government incentives for renewable energy adoption make Inspire's model more appealing.

Land your dream remote job 3x faster with AI

Try Jobo Free