Warby Parker

Direct-to-consumer affordable eyewear retailer

New York City, New York, United States

About Warby Parker

Warby Parker offers stylish and high-quality prescription glasses and sunglasses directly to consumers at affordable prices, starting at $95, which includes lenses. Their unique Home Try-On program allows customers to select five frames to try at home for free, making the shopping experience convenient and reducing the challenges of buying eyewear online. Unlike traditional retailers, Warby Parker combines online and physical retail channels, allowing customers to try on frames in person at their stores. The company also has a social mission, distributing a pair of glasses to someone in need for every pair sold, which enhances their brand reputation and customer loyalty. Warby Parker's focus on affordability, convenience, and social responsibility sets it apart in the eyewear market.

New York City, New YorkHeadquarters
2010Year Founded
$842.9MTotal Funding
IPOCompany Stage
Consumer GoodsIndustries
1,001-5,000Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Disability Insurance
Paid Vacation
Paid Sick Leave
Paid Holidays
401(k) Company Match
Parental Leave
Short-term Disability
Employee Assistance Program
Bereavement Leave
Optical Education Reimbursement
Snack Pantry

Risks

Competition from online retailers like Zenni Optical could erode market share.
Expansion into physical stores may increase operational costs and financial strain.
Supply chain disruptions could impact Warby Parker's inventory levels.

Differentiation

Warby Parker offers a unique Home Try-On program for customer convenience.
The company combines affordability with high-quality, stylish eyewear products.
Warby Parker's social mission enhances its brand reputation and customer loyalty.

Upsides

Increased demand for blue light lenses boosts Warby Parker's sales potential.
Growing ethical consumerism aligns with Warby Parker's social mission, enhancing brand value.
AR technology can improve Warby Parker's Home Try-On program, reducing return rates.