Teikametrics

Optimizes Amazon advertising for e-commerce

Boston, Massachusetts, United States

About Teikametrics

Teikametrics specializes in optimizing e-commerce businesses, particularly those on Amazon. The company uses advanced ad management, automation, and data science to help clients increase their sales profitability. Their platform offers tools for keyword automation, customized campaign strategies, and detailed segmentation based on product goals and inventory levels, allowing businesses to manage their advertising spend effectively. Teikametrics differentiates itself from competitors by providing a subscription-based service that combines software access with consulting expertise, ensuring clients achieve a better return on investment in advertising. The company's goal is to help businesses, from small startups to large enterprises, maximize their sales and profitability on Amazon.

Boston, MassachusettsHeadquarters
2015Year Founded
$63.2MTotal Funding
SERIES_BCompany Stage
Data & Analytics, Consulting, Consumer SoftwareIndustries
201-500Employees

Benefits

Competitive cash
Stock Options
Company Equity
Unlimited Paid Time Off
Flexible Work Hours
Remote Work Options

Risks

Competition from platforms like Sellics and Helium 10 is intensifying.
Over-reliance on Amazon's ecosystem poses risks if policies change.
Rapid AI advancements require continuous R&D investment to remain competitive.

Differentiation

Teikametrics offers a comprehensive eCommerce optimization platform for Amazon sellers.
The company integrates advanced AI tools like SmartACOS for precise ad targeting.
Partnerships, like with Carbon6, enhance their platform with reimbursement solutions.

Upsides

Teikametrics' AI-driven solutions align with the growing trend of AI in advertising.
Their Multichannel Catalog Dashboard supports the trend towards multichannel selling.
The appointment of John Merris to the board brings valuable industry expertise.

Funding

Total raised$63.23 M
Latest valuation$200.00 M
StageSERIES_B