WPP Media | Media Planning Manager, Japan at WPP

Tokyo, Japan

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing, Advertising, MediaIndustries

Requirements

At least 8-10 years of working experience
5 to 7 years’ experience in the Digital Media or Advertising field
Ability to forecast outcomes of brand/DR campaigns and manage spend
Experience with Media Research Tools (Comscore, GWI, TGI, YouGov)
Strong written and verbal communication skills across all platforms
Solid grasp of digital marketing, especially a deep knowledge of digital media
Ability to adhere to and meet deadlines and project manage multiple campaigns
Proven problem solving skills and ability to think outside of the box
Ability to work independently and collaborate in a team environment
Strong organizational skills, detail-oriented and capable of multi-tasking

Responsibilities

Oversight of all deliverables produced by pod/market, either by direct or delegated means
Direct responsibility for the performance of assigned media dollars against their intended outcome, across both brand and DR objectives
Expressing the rationale behind media investment decisions and evidencing the performance versus expected outcomes
Responsible for quality of Planning Milestone Meetings (strategic/tactical presentations, post campaign analysis), playing a key role for priority campaigns
Point of escalation for team issues (within and outside of team)
Process/workflow enhancement, growing Essence’s capability, increasing work quality, making us more efficient, or increasing client satisfaction
Responsible for setting quality standard for 1(+) planning deliverables and improving them via team/client feedback and incorporation of evolving external context
Support new business pitches with leadership by developing plan/presentation
Assist with new client onboarding and play a large supporting role for Client Services in ensuring the success of the new client
Thought leadership expressed as press quotes, published articles, and POVs
Accountable for external recognition and awards submissions, at least 1 per quarter
Manage 2-4 direct media planning reports to support career growth/development
Partnering with Client Service to balance capacity and profitability

Skills

Media Planning

Campaign Management

Budget Optimization

Cross-Channel Optimization

Media Strategy

Media Research

Team Leadership

Client Management

WPP

Global marketing and communications services provider

About WPP

WPP operates in the marketing and communications industry, providing a variety of services such as branding, digital marketing, media planning, market research, public relations, and business transformation. Their approach integrates creativity with data and technology, helping clients build strong brands and engage effectively with their audiences. WPP stands out from competitors by focusing on innovation and sustainability, participating in global initiatives like the United Nations Climate Change Conference, and producing thought leadership content like the Atticus Journal. The company's goal is to be a strategic partner for businesses, aiding them in navigating the complexities of modern marketing and achieving their objectives.

London, United KingdomHeadquarters

2015Year Founded

IPOCompany Stage

Consulting, Social ImpactIndustries

10,001+Employees

Risks

Increased competition from Publicis, gaining market share and outperforming WPP in certain areas.

Potential over-reliance on strategic partnerships may limit WPP's flexibility and independence.

Challenges in effectively integrating AI into operations indicate potential gaps in current capabilities.

Differentiation

WPP excels in creative transformation, combining creativity with data and technology.

The company is a leader in sustainability, participating in global initiatives like the UN Climate Change Conference.

WPP's strategic partnerships, such as with Universal Music Group, enhance its unique market offerings.

Upsides

Increased focus on AI-driven marketing solutions enhances WPP's service offerings and client engagement.

Strategic partnerships with music industry leaders provide unique marketing opportunities and vast music access.

Winning the 'Omnichannel Excellence Award' highlights GroupM's leadership in integrated marketing solutions.

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