[Remote] Web Designer (Marketing-Focused) at Outliant

Latin America

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, MarketingIndustries

Requirements

Strong skills in developing impactful marketing materials while maintaining brand consistency across multiple channels
Creative professional capable of designing fully responsive visuals from concept to completion
Experience in creating marketing landing pages, managing related advertisements, and executing branding initiatives
Ability to excel in a 100% remote structure with world-class remote collaboration
For candidates outside the EST time zone, ability to overlap some working hours with EST
Senior level proficiency in visual design, user research, information architecture, usability testing, accessibility, UI design, and design systems

Responsibilities

Creating visual content: Designing marketing materials such as landing pages, social media graphics, email templates, and advertisements that align with the brand’s visual identity and marketing goals
Ensuring all designs maintain consistency with the brand’s guidelines and messaging across different platforms and channels
Developing visuals for marketing campaigns, including banners, promotional materials, and other assets to support marketing strategies and goals
Conducting thorough user research to understand user needs, behaviors, and preferences
Analyzing industry trends and competitor designs to create innovative and effective marketing materials
Developing information architecture and user flows to create intuitive and effective user experiences
Organizing and structuring content for optimal user engagement and navigation
Planning and conducting usability testing sessions to gather feedback on designs and identify areas for improvement
Iterating designs based on user testing results and feedback
Ensuring designs are accessible to users with diverse abilities and needs, staying updated on accessibility standards
Designing visually appealing and user-friendly interfaces that align with brand guidelines
Creating low-fidelity and high-fidelity wireframes to visualize and communicate design concepts
Developing interactive prototypes to test and iterate on design solutions
Producing detailed visual and interaction assets, including comprehensive style guides, precise variables, and other essential documentation for seamless implementation
Creating design systems to ensure design consistency across all platforms, devices, and user touchpoints
Preparing and delivering handoff to the development team

Skills

Key technologies and capabilities for this role

Web DesignVisual DesignResponsive DesignLanding Page DesignBrandingMarketing MaterialsAdvertisements

Questions & Answers

Common questions about this position

Is this position remote?

Yes, this is a fully remote position with the company being 100% remote and no offices. Candidates outside the EST time zone must have some overlap with EST working hours.

What skills are required for the Web Designer role?

Key skills include visual design for marketing materials like landing pages, social media graphics, and ads; ensuring brand consistency; market research and analysis; information architecture and user flows; and usability testing.

What is the company culture like at Outliant?

Outliant has a fully remote, culturally diverse team with work-play energy that supports growth, creativity, and thinking outside the box. Core values include Pursuit of Excellence, Startup Mentality, and World-Class Remote Collaboration.

What makes a strong candidate for this Web Designer position?

A strong candidate is a senior-level creative professional skilled in designing responsive marketing visuals, maintaining brand consistency, conducting user research and usability testing, and excelling in a remote startup environment.

What is the salary or compensation for this role?

This information is not specified in the job description.

Outliant

Technical services for digital growth

About Outliant

Outliant provides a range of technical services designed to support businesses in their digital growth. Their offerings include product development, user acquisition, business automation, DevOps, and big data solutions. The team focuses on taking ideas from conception to execution, ensuring that clients receive tailored solutions that meet their specific needs. What sets Outliant apart from competitors is their commitment to delivering value at every stage of the process, emphasizing a solution-driven approach. The main goal of Outliant is to empower businesses to thrive in the digital landscape by providing comprehensive support and expertise.

Austin, TexasHeadquarters

2019Year Founded

VENTURE_UNKNOWNCompany Stage

Data & Analytics, Enterprise SoftwareIndustries

51-200Employees

Benefits

Work from home

Unlimited PTO

Non-working holidays per country of residence

13th-month bonus

Salary increases

Financial support for online courses

Mental health & well-being programs

Fun and casual work environment

Employee engagement activities & virtual gatherings

Risks

Emerging tech startups in Austin increase competition for Outliant's market position.

Rapid technological changes may challenge Outliant's ability to maintain a competitive edge.

Global talent pool from remote work trends could drive up labor costs for Outliant.

Differentiation

Outliant offers end-to-end digital product development services from idea to execution.

The company integrates low-code platforms to attract non-technical users and speed up development.

Outliant incorporates eco-friendly practices, aligning with the tech industry's sustainability focus.

Upsides

Growing demand for remote collaboration tools boosts Outliant's digital solutions offerings.

Interest in personalized user experiences allows Outliant to enhance user engagement with tailored solutions.

Rising importance of cybersecurity presents an opportunity for Outliant to offer robust security features.

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