UX Researcher at InMobi

Zagreb, Grad Zagreb, Croatia

InMobi Logo
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Technology, CommunicationsIndustries

Requirements

  • A few years experience in planning, conducting, analyzing and reporting on user studies
  • Comfortable facilitating interviews
  • Understand the strengths and shortcomings of different research methods, including when and how to apply them during each product phase
  • Passionate about design, products and people
  • Experience and/or a keen interest in enterprise UX
  • Experience in various quantitative and qualitative research methods
  • Experience in creating wireframes, user flows and rough mockups to communicate ideas and improvements
  • Excellent written and verbal communication skills, good storyteller
  • Curious about human behavior and understand the effect of different cognitive biases
  • Know how to distill meaning from data to promote better understanding of users' mental models

Responsibilities

  • Work closely with product owners, designers and other stakeholders on planning and executing research activities
  • Employ a wide variety of qualitative and quantitative research methods, in the lab, remotely, and in the field
  • Synthesise the outputs into actionable insights in order to inform the product roadmap
  • Effectively communicate research findings to key stakeholders
  • Advocate for research to be an integral part of our product design process
  • Contribute to building a culture of insights-driven product design and development
  • Mentor designers and other colleagues in developing their research skills
  • Actively suggest improvements of our products based on data and heuristic evaluations
  • Help establish our Product Design strategy and processes
  • Evangelize user experience research and user-centered design throughout the company

Skills

UX Research
Qualitative Research
Quantitative Research
Research Synthesis
Stakeholder Communication
User-Centered Design
Product Roadmapping
Mentoring

InMobi

Mobile advertising and programmatic solutions provider

About InMobi

InMobi specializes in mobile advertising and marketing technology, focusing on the automated buying and selling of ad space within mobile applications. Their platform allows media buyers and marketers to efficiently purchase ad space to reach specific audiences, while app publishers can monetize their applications by selling ad space. InMobi offers a range of advertising solutions, including demand-side platforms (DSPs) for buyers and supply-side platforms (SSPs) for publishers, along with analytics tools to enhance ad performance and minimize fraud. Unlike many competitors, InMobi also provides educational resources through InMobi U, helping clients understand the in-app programmatic ecosystem. The company's goal is to optimize ad revenue for both advertisers and publishers while establishing itself as a leader in mobile advertising education.

Kadubeesanahalli, IndiaHeadquarters
2007Year Founded
$214.6MTotal Funding
DEBTCompany Stage
Consumer Software, Education, EntertainmentIndustries
11-50Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
401(k) Company Match
Unlimited Paid Time Off
Flexible Work Hours
Wellness Program
Free Lunch
Pet Insurance
Employee Assistance Program

Risks

Increased competition from local players like VerSe in the digital marketing space.
Potential over-reliance on debt financing could impact financial stability.
Pressure to deliver on AI-driven expansion could strain resources if not managed well.

Differentiation

InMobi offers a comprehensive suite of advertising solutions for advertisers and publishers.
The company provides advanced analytics and optimization tools to improve ad performance.
InMobi's partnership with Scope3 pioneers green media offerings, attracting eco-conscious brands.

Upsides

InMobi secured $100 million to enhance AI capabilities for sophisticated ad targeting.
The company is recognized as a 'Strong Performer' in the sell-side platform market.
InMobi's planned IPO indicates strong market confidence and potential capital for expansion.

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