Strategic Data Insights Lead at Western Digital

Irvine, California, United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, Data Storage, eCommerceIndustries

Requirements

Bachelor’s degree in Data Analytics, Business, Statistics, Computer Science, or a related field
5 to 10 years of experience as a digital analyst, data strategist, or insights leader
Demonstrated leadership experience managing or mentoring analysts or cross functional teams
Proven ability to communicate complex data clearly and persuasively to executive audiences
Adobe Analytics for advanced reporting, dashboard creation, and SEO and SEM analytics
Adobe Target for A/B and multivariate testing design and analysis
Tableau and Power BI

Responsibilities

Lead the digital analytics strategy for the eCommerce platform with a focus on transitioning the website from B2C to B2B experiences
Partner with marketing, product, and sales teams to identify KPIs, conversion paths, and customer journey optimizations
Design and execute A/B and multivariate testing strategies using Adobe Target to improve conversion rates and engagement
Analyze web traffic, campaign effectiveness, and audience behavior using Adobe Analytics and SimilarWeb
Conduct SEO and SEM analytics and optimization using Adobe Analytics and SimilarWeb to improve visibility, search performance, and lead generation
Develop and automate dashboards in Tableau and Power BI for both technical and non-technical stakeholders
Translate data insights into strategic recommendations that influence leadership decisions
Collaborate with data engineers to optimize data stitching and manage SQL based transformations for web and marketing data
Support marketing automation and audience segmentation through Adobe Customer Data Platform and Marketo
Provide data driven consultation to Channel Sales, PR, and Corporate Communications teams on campaign impact and audience reach
Mentor and lead a small team of analysts, fostering a culture of insight, collaboration, and continuous improvement
Present insights and strategic findings to senior leadership and cross functional partners

Skills

Data Analytics

Digital Analytics

eCommerce Analytics

Business Intelligence

Data Visualization

Strategic Analysis

Team Leadership

B2B Strategy

SQL

Python

Western Digital

Provides data storage solutions and services

About Western Digital

Western Digital provides a variety of data storage solutions, including Network Attached Storage (NAS), Storage Area Network (SAN), private cloud, and hyper-converged infrastructure. Their products are designed to help businesses manage and store data efficiently and reliably. For example, their all-flash arrays are optimized for high input/output applications, while the JetStor brand offers cost-effective NAS and SAN arrays that support multiple host ports for improved performance. What sets Western Digital apart from its competitors is its extensive experience in the data storage market and its ability to cater to a wide range of clients, from large corporations to small businesses. The company's goal is to deliver high-value storage solutions that meet the diverse needs of its customers, ensuring they have the tools necessary for effective data management.

San Jose, CaliforniaHeadquarters

2014Year Founded

$927.9MTotal Funding

IPOCompany Stage

Data & Analytics, Enterprise SoftwareIndustries

10,001+Employees

Benefits

Paid sick leave & vacation time

Medical/dental/vision insurance

Life, accident, & disability insurance

Tax-advantaged flexible spending and health savings accounts

Employee assistance program

Tuition reimbursement

Employee stock purchase plan

Western Digital Savings 401(k) Plan

Risks

Seagate's HAMR technology may outperform Western Digital's ePMR in high-capacity HDDs.

Toshiba's HAMR and MAMR technologies intensify competition in the storage market.

Focus on consumer products may neglect enterprise client needs, risking market share.

Differentiation

Western Digital leads in high-capacity HDDs with 32TB UltraSMR and ePMR technology.

The company offers diverse storage solutions, including NAS, SAN, and private cloud.

Western Digital's SanDisk and WD_BLACK brands target creators and gamers effectively.

Upsides

Growing demand for high-capacity storage driven by AI and data-intensive applications.

Recent product launches cater to the expanding gaming and content creation markets.

Advancements in ePMR technology enhance Western Digital's competitive edge in HDDs.

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