Storytelling Marketing at Sana

Stockholm, Stockholm County, Sweden

Sana Logo
$127,000 – $200,000Compensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Technology, Artificial IntelligenceIndustries

Requirements

  • 3+ years of experience in content marketing or product marketing, with a proven track record of end-to-end execution and growing a brand following, ideally including experience within a SaaS organization or tech startup
  • Versatile and skilled writer able to adapt voice and style across formats to tell a story
  • Strong eye for craft and taste in brand building, setting trends rather than following
  • Self-starter mindset with experience creating visual assets autonomously, while knowing when to ask for expert design support
  • Track record of excellent problem-solving skills to handle complex challenges quickly and effectively
  • Experience building strong relationships across teams to deliver the best results
  • Data-driven approach with focus on measurable outcomes
  • Fluent in English

Responsibilities

  • Assist in developing and executing Sana’s marketing strategies for various programs and campaigns across sales-led and product-led motions
  • Create versatile content across formats - from social posts to long-form articles
  • Analyze content performance data to inform strategic decisions
  • Concept, develop, produce, and edit engaging content that resonates with our audience across key channels, staying ahead of key AI trends to ensure relevancy
  • Ideate and execute on Sana’s integrated brand marketing campaigns
  • Identify and execute on exciting, original new ways to bring our product features and announcements to our audiences

Skills

Storytelling
Content Creation
Marketing Strategy
Content Production
Content Editing
Social Media
Long-form Writing
Content Performance Analysis
Campaign Development

Sana

Health benefits for small businesses

About Sana

Sana Benefits provides health insurance solutions specifically designed for small businesses. Their offerings include comprehensive health plans that cover medical, dental, and vision needs, along with additional services like virtual care, maternity support, and lab imaging. These plans aim to be affordable and accessible, helping small businesses offer quality health benefits to attract and retain employees. Unlike traditional health insurance providers, Sana simplifies the management of these benefits, allowing businesses to easily handle tasks like open enrollment and employee changes. The company focuses on customer satisfaction, boasting a high renewal rate, which reflects its commitment to providing valuable services that meet the needs of small businesses.

Austin, TexasHeadquarters
2017Year Founded
$103.9MTotal Funding
SERIES_BCompany Stage
HealthcareIndustries
201-500Employees

Benefits

Competitive salary & equity
100% remote
Monthly WFH stipend
Flexible PTO
Medical, life, dental, & vision
Paid parental leave
Charity matching

Risks

Recent layoffs may impact service quality and customer satisfaction.
Expansion into new markets could lead to operational challenges and competition.
Transition to a combined health plan model may face integration challenges.

Differentiation

Sana offers $0 healthcare options, virtual care, and comprehensive health plans.
The company simplifies benefits management for small businesses, enhancing user experience.
Sana's high customer retention rate indicates strong customer satisfaction and loyalty.

Upsides

Expansion into Alabama and Wisconsin opens new markets and revenue opportunities.
Partnership with Miga enhances cardiovascular care, attracting more small business clients.
$60 million Series B funding supports technology investment and market expansion.

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