Sr Sound Designer at General Motors

Warren, Michigan, United States

General Motors Logo
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
AutomotiveIndustries

Requirements

  • 5+ years of experience creating conversational design or automotive audio experiences
  • Formal education in classical music, music theory, musical history, or commensurate work experience
  • Proficient in common design tools (e.g. Figma, VoiceFlow, ProtoPie, etc.)
  • Proven experience in sound design and production, with a portfolio demonstrating expertise, craft, aesthetics, research, and depth of thought
  • Demonstrated experience with creating interactive prototypes for multimodal experiences (voice, sound, visuals, touch, chat, etc.)
  • Previous experience designing for Generative or Agentive AI-powered experiences (prompt engineering/prompt chaining)
  • Basic understanding of machine learning & natural language processing (NLP) fundamentals
  • Skilled in creative problem-solving, effective communication, and maintaining meticulous attention to detail while working independently in a dynamic production environment

Responsibilities

  • Develop an advanced sound strategy for the GM portfolio, collaborating with leadership to convert brand identities into musical language and frequency
  • Collaborate with Advanced Design, UX/UI teams, and the Noise & Vibration (N&V) center to create a comprehensive Sound Journey Map for vehicle audio. Integrate audio considerations into all areas of vehicle design and development
  • Design AI-based conversational and multimodal experiences, advocating for usability and user-centered design principles. Leverage usability testing, various research methodologies, and user stories to contribute to requirements
  • Utilize expertise in sound creation/production tools (Logic Pro, Ableton Live, Matlab) to craft compelling audio experiences for all GM brands
  • Promote conversation design best practice standards, reusable interactional patterns, and processes. Document design requirements, including sample dialogs, conversational flow diagrams, prototypes, and multimodal flows to communicate voice and haptic interactions and design ideas that leverage AI
  • Build strong relationships with internal stakeholders to understand priorities, collaborate on actions to implement product and service solutions, and ensure a connected end-to-end user experience
  • Participate in design-related forums and meetings, contributing to Global Brand Strategy boards for all GM Brands

Skills

Key technologies and capabilities for this role

Sound DesignAudio ProductionLogic ProAbleton LiveMatlabMusic TheoryUX/UI DesignConversational AIUsability TestingNoise & VibrationMultimodal Design

Questions & Answers

Common questions about this position

Is this role remote or hybrid, and what are the location requirements?

This role is categorized as hybrid, requiring the successful candidate to report to Sunnyvale, CA, Austin, TX, or Warren, MI three times per week at minimum, or other frequency dictated by the business.

What are the required skills and qualifications for this Sr Sound Designer role?

Candidates need 5+ years of experience creating conversational design or automotive audio experiences, formal education in classical music, music theory, musical history or equivalent, proficiency in tools like Figma, VoiceFlow, ProtoPie, proven sound design and production with a portfolio, experience with interactive prototypes for multimodal experiences, and designing for Generative or Agentive AI.

What salary or compensation is offered for this position?

This information is not specified in the job description.

What tools and expertise are needed for sound creation in this role?

Expertise in sound creation and production tools such as Logic Pro, Ableton Live, and Matlab is required to craft compelling audio experiences.

What makes a strong candidate for this Sr Sound Designer position?

A strong candidate will have a portfolio demonstrating sound design expertise, craft, aesthetics, research, and depth of thought, along with experience in automotive audio, conversational design, multimodal prototypes, and AI design.

General Motors

Designs, manufactures, and sells vehicles

About General Motors

General Motors designs, manufactures, and sells vehicles and vehicle parts, catering to individual consumers, businesses, and government entities. The company operates in both traditional internal combustion engine vehicles and the growing electric vehicle (EV) market, generating revenue through vehicle sales and financing services. GM stands out from competitors with its commitment to community service, sustainability, and diversity, as evidenced by a majority female Board of Directors. The company's goal is to balance traditional automotive manufacturing with technological advancements in electric and autonomous vehicles.

Detroit, MichiganHeadquarters
1908Year Founded
$486.7MTotal Funding
IPOCompany Stage
Automotive & Transportation, Financial ServicesIndustries
10,001+Employees

Benefits

Paid Vacation
Paid Sick Leave
Paid Holidays
Parental Leave
Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
401(k) Company Match
401(k) Retirement Plan
Tuition Reimbursement
Student Loan Assistance
Flexible Work Hours
Discount on GM vehicles

Risks

Shutting down Cruise Robotaxi may affect investor confidence in GM's AV strategy.
Chevrolet Equinox EV recall could harm GM's safety reputation.
Leadership transition in design may disrupt continuity and brand identity.

Differentiation

GM's Dynamic Fuel Management system enhances fuel efficiency in traditional vehicles.
GM leads in board diversity with 55% women directors.
GM's pivot to personal autonomous vehicles aligns with consumer trends.

Upsides

Partnership with Nvidia boosts GM's autonomous vehicle technology capabilities.
Collaboration with ChargePoint expands EV charging infrastructure, enhancing consumer appeal.
Bryan Nesbitt's appointment as design head may bring innovation to GM's vehicle design.

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