Sr. Social Media Marketer

Position Overview

• Location Type: Remote
• Employment Type: Contract
• Salary: (Salary not provided in the description)
• Job Type: Social Media Marketing

A strategic thinker with a passion for social media marketing. Your expertise lies in developing and executing comprehensive social media strategies that enhance brand presence and drive engagement. With a deep understanding of various platforms, you're skilled at creating content that resonates with diverse audiences and aligns with business objectives. You have a proven track record in managing social media campaigns from conception to completion. Your analytical mindset allows you to interpret performance metrics effectively, optimizing strategies for maximum impact. Collaborating with cross-functional teams comes naturally to you, ensuring cohesive and integrated marketing efforts. Staying abreast of industry trends and emerging platforms is second nature to you. Your proactive approach ensures that the brand remains at the forefront of social media innovation. Your excellent communication skills enable you to articulate ideas clearly, mentor team members, and foster a collaborative environment.

Requirements

• 5+ years of experience in social media marketing or a related field.
• Strong portfolio showcasing successful social media campaigns.
• Proficiency in using social media platforms: Instagram, TikTok, Facebook, Pinterest, and Twitter (X).
• Strong understanding of social media analytics.
• Excellent communication and interpersonal skills, including team leadership and mentoring experience.
• Ability to develop and execute creative social media campaigns.
• Proficiency in content creation tools and software.
• Strong organizational skills and the ability to manage multiple projects and deadlines.
• Experience with social media advertising platforms and budget management.

Responsibilities

• Develop and implement comprehensive social media strategies that align with organizational goals and target audience needs.
• Create, curate, and manage engaging content across platforms including Instagram, TikTok, Facebook, Pinterest, and Twitter (X).
• Analyze performance metrics to optimize strategies and improve engagement.
• Collaborate with cross-functional teams to ensure cohesive and integrated marketing efforts.
• Stay updated on industry trends and emerging platforms to incorporate innovative techniques into the social media approach.
• Mentor and guide junior team members, fostering a culture of continuous learning and improvement.
• Manage social media advertising campaigns, including budget allocation and performance analysis.
• Engage with the online community, responding to comments and inquiries in a timely and professional manner.
• Develop and maintain a social media content calendar to ensure consistent and timely content delivery.
• Utilize social media management tools to schedule posts, monitor engagement, and generate reports.

Application Instructions

• (Application instructions not provided in the description)