Ad Operations Manager
Wpromote70,000 - 80,000 USD/year
- Full Time
- Mid-level (3 to 4 years)
Not SpecifiedCompensation
Junior (1 to 2 years), Junior (1 to 2 years), Junior (1 to 2 years), Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Consumer GoodsIndustries
Requirements
Candidates must possess at least 3 years of experience in Programmatic Marketing, 3 years in CTV Management, 2 years in Podcast Management, and 3 years in OOH experience, along with 3+ years managing 6-figure budgets. They should demonstrate proficiency in interpreting campaign data to identify performance trends and insights, experience in implementing optimization tactics such as creative rotation, frequency capping, and bid adjustments, and a proven ability to successfully segment audiences based on demographics, behaviors, and data points. Furthermore, candidates should have experience working effectively with cross-functional teams, including Creative, Ecommerce, Customer Service, and All Channel leads, and possess attention to detail and the ability to manage multiple projects simultaneously.
Responsibilities
The Sr. Manager of Programmatic Marketing & OOH will oversee strategy and growth within offline performance marketing channels such as CTV, OOH, Satellite Radio, Podcast, Newsletters, and Direct Mail, identifying and executing opportunities for expansion into new channels. They will monitor and report on key performance metrics including CAC, conversion rates, ROAS, and LTV, analyze campaign performance data to generate actionable insights, and oversee relationships with external partners and agencies while collaborating cross-functionally to successfully execute campaigns. The role also involves budget allocation, creative & copy development, conversion tag and product feed management, and A/B testing, as well as staying current with industry best practices and emerging technologies.
Skills
Programmatic Marketing
CTV Management
Podcast Management
OOH Advertising
Budget Management
Data Analysis
Campaign Optimization
Audience Segmentation
Cross-Functional Collaboration
Project Management
Everyday Robots
Develops adaptable robots for everyday tasks
About Everyday Robots
Everyday Robots develops versatile helper robots designed to assist with everyday tasks in homes and workplaces. These robots utilize advanced machine learning techniques to learn and adapt to new environments and tasks, allowing them to perform a variety of functions such as cleaning and organizing. Unlike traditional industrial robots that are limited to single-purpose functions, Everyday Robots focuses on creating adaptable robots that can handle multiple tasks. The company targets both consumers and businesses looking to improve productivity by automating mundane activities. Their goal is to enhance quality of life and efficiency by freeing up time for individuals and organizations. Everyday Robots employs a business model that includes direct sales, leasing options, and subscription services for software updates, ensuring a steady income while providing flexibility to clients.
Key Metrics
Mountain View, CaliforniaHeadquarters
2014Year Founded
VENTURE_UNKNOWNCompany Stage
Robotics & Automation, AI & Machine LearningIndustries
51-200Employees