Social Media Specialist - Shockwave Medical at Johnson & Johnson

Santa Clara, California, United States

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Not SpecifiedCompensation

Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Healthcare, MedTech, Medical DevicesIndustries

Requirements

College degree (BA or equivalent), with relevant concentration such as Communications or Marketing or equivalent experience
2+ years of experience in marketing, preferably in the MedTech or broader healthcare industry

Responsibilities

Assist with the social media post lifecycle from incoming request to publication to promotion for content on the Shockwave Medical social channels
Work cross-functionally with product teams, medical affairs, legal, regulatory and compliance to ensure messaging alignment, brand consistency and clinical accuracy
Collaborate in the planning, development and deployment of social media campaigns, ensuring timely and effective social support toward the campaign goals
Manage social listening to track sentiment and gather insights relevant to the industry
Monitor, respond to, and engage with the social community (followers, customers, and key opinion leaders) in a meaningful and compliant way
Lead competitive listening on social media, synthesize insights and communicate findings to competitive landscape stakeholders to inform marketing strategy
Track and analyze social performance metrics (reach, engagement, conversions, etc.) and report regularly to stakeholders. Use data to refine strategy and optimize content performance

Skills

Key technologies and capabilities for this role

Social Media ManagementContent CreationDigital MarketingSocial Media StrategyCommunity ManagementAnalyticsFacebookInstagramLinkedInTwitterHootsuiteSprout Social

Questions & Answers

Common questions about this position

Is this social media specialist position remote?

Yes, the position is fully remote and can be based anywhere in the US.

What are the main responsibilities of this role?

The role involves assisting with the social media post lifecycle from incoming request to publication and promotion, and working cross-functionally with product teams, medical affairs, legal, regulatory, and compliance.

What skills or qualities are they looking for in the ideal candidate?

They seek a highly organized, creative, dynamic, strategic thinker who is collaborative, detail-oriented, results-driven, and passionate about contributing to Shockwave’s growth.

What is the reporting structure for this position?

This position reports to the Senior Brand Strategy Manager.

What is the salary or compensation for this role?

This information is not specified in the job description.

Johnson & Johnson

Healthcare products in pharmaceuticals and devices.

About Johnson & Johnson

Johnson & Johnson operates in the healthcare sector with three main areas: pharmaceuticals, medical devices, and consumer health products. In the pharmaceuticals segment, the company develops prescription drugs for various medical conditions such as cancer and infectious diseases. The medical devices segment provides products used in surgeries and other medical procedures, while the consumer health segment offers over-the-counter products, including baby care and personal health items. Johnson & Johnson generates revenue through direct sales and partnerships, and it invests significantly in research and development to create new products that meet the needs of consumers and healthcare providers. The company stands out from competitors by emphasizing diversity, equity, and inclusion in its workplace, fostering an environment where employees can share their perspectives. Its goal is to improve patient outcomes and enhance the overall health and well-being of individuals globally.

New Brunswick, New JerseyHeadquarters

1886Year Founded

IPOCompany Stage

HealthcareIndustries

10,001+Employees

Risks

J&J faces a class action lawsuit in Australia over ineffective cold and flu medications.

Former J&J executives joining other firms could lead to increased competition.

Ongoing legal battles, like the lawsuit against Cigna, pose financial liabilities for J&J.

Differentiation

J&J operates in three segments: pharmaceuticals, medical devices, and consumer health.

The company invests heavily in R&D for innovative medical solutions and products.

J&J is committed to diversity, equity, and inclusion in its workplace culture.

Upsides

J&J's collaboration with Helsinki University Hospital focuses on value-based healthcare models.

The rise of personalized medicine offers J&J opportunities in targeted therapies.

Increased focus on digital health solutions presents expansion opportunities for J&J.

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