Insider

Social Media Specialist

Manila, Metro Manila, Philippines

Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Digital Marketing, SaaSIndustries

Requirements

Candidates should have over 3 years of proven work experience in social media, preferably within a B2B SaaS company. Excellent copywriting skills, the ability to create creative content (text, image, and video), and an understanding of SEO and web traffic metrics are essential. Familiarity with web design is an advantage, along with excellent communication skills and a good understanding of social media KPIs and best practices for platforms like LinkedIn and Twitter.

Responsibilities

The Social Media Specialist will design and implement social media strategies aligned with business goals, create multi-channel social calendars with full copy ownership, and define vital social media KPIs. They will also report on ROI, research benchmark trends and audience preferences, communicate with followers, respond to queries timely, engage in social media communities, measure the success of campaigns, analyze competitor activity, and collaborate with designers to suggest and implement new content types to develop brand awareness and drive engagement.

Skills

Social Media Strategy
Content Creation
Copywriting
Social Media Marketing
Digital Marketing
Campaign Management
Community Engagement
Data Analysis
SEO
SEM
Graphic Design
Video Editing
HubSpot

Insider

Growth management platform for digital marketers

About Insider

Insider has created a Growth Management Platform (GMP) tailored for digital marketers, enabling businesses to effectively manage and enhance their growth throughout the sales funnel. The platform utilizes artificial intelligence to provide personalized customer experiences, which helps in increasing engagement and boosting sales. Insider serves a wide array of clients, including notable Fortune 500 companies like UNIQLO and Singapore Airlines, and operates globally in major cities such as London, Paris, and Tokyo. The company follows a software as a service (SaaS) model, offering its platform on a subscription basis, which allows for scalability and a consistent revenue stream. Insider differentiates itself from competitors through its focus on AI-driven personalization and its established reputation among high-profile clients. The company's goal is to continuously improve its platform and maintain high customer satisfaction to retain existing clients and attract new ones.

Istanbul, TürkiyeHeadquarters
2012Year Founded
$751MTotal Funding
SERIES_ECompany Stage
Enterprise Software, AI & Machine LearningIndustries
1,001-5,000Employees

Benefits

Professional Development Budget

Risks

Rapid expansion may strain resources and affect service quality.
Integration challenges from mergers and acquisitions could impact performance.
Reliance on AI exposes Insider to data privacy regulation risks.

Differentiation

Insider offers a unified Growth Management Platform for digital marketers.
The platform uses AI to deliver personalized customer experiences across multiple channels.
Insider's SaaS model ensures scalability and steady revenue through subscription fees.

Upsides

Insider raised $500M in 2024 to boost AI strategy and global expansion.
The company is expanding in Latin America, creating 160 jobs by 2027.
Insider's platform is used by Fortune 500 companies, enhancing its market credibility.

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