[Remote] Social Media Analyst (Earned) at OLIVER Agency

Mumbai, Maharashtra, India

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Not SpecifiedCompensation

Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing, Advertising, TechnologyIndustries

Requirements

Knowledgeable and skilled in the social and analytical space, with strong spreadsheet skills and a love of data
SPSS, R, Python skills (added benefit but not required)
Native speaker of Bahasa Indonesia, Thai or Vietnamese (brownie points)
No formal education needed
Relevant skills in working with social listening tools (e.g., Brandwatch) and developing clean boolean
Understanding of the best marketing analytics tools available for audience behavior and campaign data
Keen interest in data-driven marketing and its role in campaigns or always-on strategy
Capable of visualizing data and quickly producing charts and graphs that tell a story
Appreciation of structure and simplicity in everything
Strong understanding and knowledge of relevant social platforms and the data they provide
Proven ability to set campaign goals, KPIs, and targets
Ability to turn data into tangible learnings and recommendations applicable across marketing activations
Ability to be self-sufficient, stay motivated, and positive in a fast-paced environment
Strong communication skills with a proactive attitude
Skilled in data management and visualization tools (Sheets, Slides, Data Studio)
Problem-solver adept at facing challenges and creating solutions
Business and financial acumen (benefit, not required)
6 to 7 years of agency or in-house experience
Understanding that social media data is inherently messy and irrelevant to a large extent, with ability to find what matters

Responsibilities

Lead campaign measurement reporting from Earned, Owned, and Paid Social data for local market and/or product teams
Setup, maintain, and develop social listening databases across key markets and products for establishing relevant baselines
Implement a consistent campaign measurement framework that can be scaled using regional and global best practices
Uncover data-based insights, drive experiments with marketing teams, and iterate to find winning strategies in Social
Translate complex analytics to easy-to-understand and engaging recommendations for internal marketing teams and relevant agencies working on Social
Lead internal discussions on Social campaign measurement between marketing teams and supporting social media research agencies
Initiate experimental projects on your own for at least 10% of your working time

Skills

Key technologies and capabilities for this role

Social Media AnalysisCampaign MeasurementSocial ListeningData AnalysisSpreadsheetsSPSSRPythonEarned SocialPaid SocialOwned Social

Questions & Answers

Common questions about this position

What is the location and work timings for this role?

The role is based in Mumbai, India, with work timings from 7:00am to 4:00pm.

What salary or compensation does this position offer?

This information is not specified in the job description.

What skills are required for the Social Media Analyst role?

Key skills include working with social listening tools like Brandwatch and developing clean boolean, strong spreadsheet skills, and an understanding of marketing analytics tools for audience behavior and campaign data. Knowledge of SPSS, R, or Python is a bonus, along with being a native speaker of Bahasa Indonesia, Thai, or Vietnamese.

What is the company culture like at OLIVER Agency?

The culture values dynamic, open-minded individuals interested in exploring new ways of using data to drive business value, with a focus on creativity, efficiency, and leveraging AI technology.

What makes a strong candidate for this Social Media Analyst position?

A strong candidate understands that social media data is messy and focuses on finding what matters, has experience with social listening tools and analytics, and shows a keen interest in data-driven marketing.

OLIVER Agency

Creates customized in-house marketing agencies

About OLIVER Agency

OLIVER specializes in creating and managing customized in-house agencies and marketing ecosystems for brands, achieving an average of 30% savings on marketing spend. They leverage the Oliver Marketing Gateway technology and collaborate with The Brandtech Group to integrate external capabilities into clients' operations.

151 Rosebery Ave, London EC1R 4AB, UKHeadquarters

2004Year Founded

M_AND_ACompany Stage

ConsultingIndustries

1,001-5,000Employees