Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Automotive Marketing, Digital MarketingIndustries

Position Overview

  • Location Type: Hybrid (Work from Here program allows for remote working and flexibility, with options for in-person collaboration)
  • Job Type: Full-time
  • Salary: Not Specified

Join our award-winning A-Team! Ready to produce exceptional results with exceptional people? Get in touch, we would love to get to know you.

Affinitiv is the largest provider of end-to-end, data-driven marketing and software solutions exclusively focused on the automotive customer lifecycle. Backed by 20+ years of automotive and marketing expertise, we pride ourselves on being the go-to experts in the industry. Not only do we work with over 6,500 dealerships and every major manufacturer in the country, we’re well-versed in OEM standards and the intricacies of a dealership or group’s local business.

The SEO Specialist spearheads the SEO strategy for a designated set of clients within the department. This includes handling the day-to-day project management of SEO content as well as communicating with and reporting progress to their respective clients on a regular basis.

Requirements

  • Bachelor’s degree in a related field preferred.
  • 1-3 years of related experience.
  • Proficient with: Microsoft Word, Excel, PowerPoint, Outlook, and Office Suite.
  • Ability to manage a wide variety of tasks simultaneously.
  • Ability to communicate clearly both verbally and in writing.
  • Must be well-organized and detail-oriented.
  • Excellent people skills and the ability to work with a wide range of people.
  • Ability to maintain composure and function well under pressure.
  • Ability to meet tight deadlines.

Responsibilities

  • Oversees and executes all SEO-related aspects for their respective client accounts.
  • Ability to open jobs utilizing our internal job submission portal.
  • Oversees co-op/compliance approvals for SEO content.
  • Performs quality checks on SEO content before sending for client approval and finalizing.
  • Interacts with clients, multiple departments, and team members.
  • Makes creative changes at the direction of the client.
  • Completes and plans 90-Day SEO Reviews and calls for each of their respective clients.
  • Tracks the status of each client’s job(s) in the Creative Department and verifies that jobs will be completed on time.
  • Ability to use tools like Google Analytics, Google Search Console, and our keyword tracking software to identify and interpret information for each account.
  • Flexible to change and uses learned knowledge of the SEO industry to better the strategy behind their respective client accounts.

Company Information

Affinitiv offers a comprehensive benefits package that includes medical, dental, vision, and 401K effective day 1, along with generous PTO.

Affinitiv celebrates diversity, equality, and an inclusive environment, providing equal employment opportunities to all employees and applicants. Employment decisions are based on qualifications, competence, merit, and business needs. Affinitiv is a proud equal opportunity employer.

Skills

SEO strategy
Google Analytics
Google Search Console
Keyword tracking
Content quality checks
Client communication
Project management
Creative problem-solving

Affinitiv

Data-driven solutions for automotive customer engagement

About Affinitiv

Affinitiv offers integrated, data-driven solutions for the automotive industry, focusing on enhancing the customer lifecycle from initial engagement to long-term loyalty. They work closely with clients like OEMs, dealerships, and service centers to create personalized strategies that improve customer engagement and retention. Their tools help automotive businesses maximize sales conversions and track marketing metrics, generating revenue through subscription fees and consulting services. The goal is to enable clients to stay connected with customers and drive growth through improved experiences.

Chicago, IllinoisHeadquarters
2016Year Founded
GROWTH_EQUITY_VCCompany Stage
Automotive & Transportation, Enterprise SoftwareIndustries
201-500Employees

Benefits

Work from Here - Our work from here policy allows for remote working and gives team members a choice to collaborate in person as leaders can hold meetings on campus.
Medical, Dental, & Vision Insurance - Health benefits at Affinitiv begin your first day of employment. There is no waiting period. Optional insurance for your furry family members available.
Generous PTO, 9 paid holidays, 8 hours of VTO - Affinitiv offers annual PTO, plus 9 paid holidays, and 8 hours of Volunteer Time Off (VTO).
Professional Development - We believe in growing our organization through our people. Highlights of our growing professional development program include a leadership development training series open to all employees and a true feedback culture.
Flexible Spending Accounts - Company matching HSA plan as well as flexible spending on dependent care. For selected plans Affinitiv provides an annual HSA match of $500 for individuals and $1000 for family plans.
401(k) - Work hard, play hard, plan hard. Affinitiv matches 50% up to 6%. There is no waiting period to get started.

Risks

Increased competition from companies like Dealer-Pay and Dealertrack in payment solutions.
New executive appointments may disrupt existing client relationships or internal processes.
Adapting marketing strategies for emerging EV demographics may pose challenges.

Differentiation

Affinitiv offers end-to-end solutions for the entire automotive customer lifecycle.
The company provides data-driven, integrated solutions tailored specifically for the automotive industry.
Affinitiv's Tech Video enhances transparency in service interactions with high-definition video technology.

Upsides

Appointment of Andy Byrne as CRO signals strategic focus on revenue growth.
Recognition with 2023 AWA 'Rising Star' Award highlights innovation in video technology.
Growing EV market offers opportunities for targeted marketing strategies.

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