Director, Organic Acquisition
Cars CommerceSalary not specified
Full Time
Expert & Leadership (9+ years)
Not SpecifiedCompensation
Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Crypto, Gaming, Performance Marketing, Venture StudioIndustries
Requirements
Candidates must possess over 8 years of full-stack SEO experience, with a minimum of 3 years in a leadership capacity. Proven success in developing and implementing aggressive, scalable SEO strategies is essential, along with experience leading SEO for high-volume affiliate, publishing, or content-driven websites, particularly within the iGaming and Crypto sectors. A strong understanding of data, automation tools, and the evolving AI+SEO landscape is required, as is the ability to engage in both strategic and tactical discussions. Experience managing distributed SEO teams and collaborating cross-functionally with product, tech, and editorial teams is also necessary, along with a demonstrated track record of building and scaling SEO frameworks from scratch with measurable impact.
Responsibilities
The SEO Director will architect and lead a multi-brand SEO ecosystem, reporting directly to C-level leadership and collaborating with product, content, tech, and data teams. Key responsibilities include building and evolving the SEO operating system across all brands with clear SOPs, playbooks, workflows, and QA standards. This role involves defining and rolling out a multi-brand SEO strategy, setting aggressive KPIs for rankings, traffic, and revenue, and championing SEO experimentation. The Director will also push for brand-first SEO, lead hiring and upskilling of the SEO team, cultivate a culture of curiosity and accountability, translate SEO impact into business language for stakeholders, and monitor competitors to adapt strategies quickly.
Skills
SEO
Performance Marketing
Crypto
iGaming
Programmatic SEO
Topical Authority
AI Content
Structured Data
Link Building
SEO Strategy
SEO Operations
Team Leadership
Data Analysis
Competitive Analysis
Fin
Provides insights into customer operations workflows
About Fin
Fin provides tools for companies to gain immediate insights into the performance of their customer operations teams across various software applications. Their main product is a browser plugin that tracks and analyzes workflows, allowing businesses to see how their customer experience (CX) processes function in real-time. This data helps organizations identify best practices from top-performing teams, optimize their processes, enhance agent training, and make informed decisions about technology investments. Unlike competitors, Fin focuses on delivering detailed, actionable insights that support continuous improvement in customer operations.
Colma, CaliforniaHeadquarters
2015Year Founded
$19.5MTotal Funding
SERIES_ACompany Stage
Consulting, Consumer Software, Enterprise SoftwareIndustries
1-10Employees
Benefits
Competitive compensation
Work from home setup stipend
Unlimited PTO
Two annual company off-sites
Insurance premiums covered at 90%
401k
Risks
Domain acquisition by James Booth may cause brand confusion for Fin.
New CEO Evan Cummack's leadership may not align with company culture.
Intensifying competition in SaaS market could challenge Fin's client retention.
Differentiation
Fin offers a turnkey browser plugin for granular business insights.
Fin optimizes CX workflows across SaaS applications for improved agent training.
Fin enables companies to replicate top performers and streamline processes.
Upsides
Increased demand for remote work solutions boosts SaaS application adoption.
AI-driven analytics tools enhance Fin's business insights capabilities.
Growing trend of integrating customer feedback aids Fin's process optimization.
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