Expedia

Senior UX Content Strategist (REMOTE)

New Orleans, Louisiana, United States

Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Data and Technology, Financial Services, Healthcare, Automotive, Agribusiness, InsuranceIndustries

Requirements

Candidates should possess a Bachelor's degree in UX design, communications, marketing, or a similar field, or have equivalent experience, certification, or an associate's degree. A minimum of 4-8 years of experience in content strategy or UX writing for digital product design is required, along with an impressive portfolio demonstrating strategic decision-making in UX writing and content strategy. Experience translating style guides, UX best practices, user insights, and legal/compliance requirements into clear content is essential. Proficiency in collaborating with product designers, UX researchers, and product managers in an Agile environment, managing complex feedback, and defending content choices is also necessary.

Responsibilities

The Senior UX Content Strategist will collaborate with cross-functional product teams, including designers, researchers, product managers, and engineers, to create clear, reasonable, and effective direct-to-consumer financial products. Responsibilities include planning and implementing content for user journeys across various channels such as emails, push notifications, marketing, customer support, and chatbots. The role also involves defining, developing, and documenting organizational tools and processes like style guides and content management systems. Key duties include co-designing experiences with product designers, ensuring content effectiveness, scalability, and compliance, and prioritizing usability and accessibility. The strategist will apply and maintain internal style guides, take ownership of content deliverables, create performance-driven content informed by data and research, and mentor other content designers to improve overall UX content quality and influence best practices.

Skills

UX Content Strategy
Content Strategy
UX Writing
User Journeys
Email Content
Push Notifications
Marketing Content
Customer Support Content
Chatbot Content
Style Guides
Generative AI
Content Management Systems
Messaging Playbooks
Collaboration
Product Design
UX Research
Product Management
Engineering

Expedia

Travel booking platform for flights, hotels, rentals

About Expedia

Expedia Group operates in the travel industry, offering a wide range of services for travelers and travel-related businesses. It connects users with options for flights, hotels, car rentals, vacation packages, and activities through its various brands, including Expedia, Hotels.com, and Vrbo. Travelers can easily find and book trips that match their preferences and budgets. The company earns revenue primarily through commissions on bookings and advertising from travel service providers looking to promote their offerings. Additionally, Expedia Group supports its partners by providing access to valuable data and technology, helping them improve their operations and grow their businesses. The goal of Expedia Group is to create a seamless travel experience for users while maximizing the potential of its partners.

Bellevue, WashingtonHeadquarters
1996Year Founded
$3,277.3MTotal Funding
IPOCompany Stage
Consumer Goods, EntertainmentIndustries
10,001+Employees

Benefits

Competitive Paid Time Off
Travel Discounts
Healthcare Flexible Spending Accounts
Employee Assistance Program
Wellness & Travel Reimbursement
Workplace Accomodations
Medical, Dental, & Vision Insurance
Matching Gifts
New Parental Benefits

Risks

Riyadh Air's entry could increase competition, affecting Expedia's market share.
CFO transition may lead to strategic shifts impacting financial management and investor confidence.
Expedia's partnerships may strain resources, affecting service quality if not managed well.

Differentiation

Expedia offers a comprehensive suite of travel services under one platform.
The company leverages a diverse portfolio of brands like Hotels.com and Vrbo.
Expedia provides partners with valuable data and technology to optimize their offerings.

Upsides

Expedia can capitalize on the rise of 'workcations' with longer stay packages.
The trend of 'bleisure' travel offers opportunities for specialized leisure-business packages.
Increased demand for personalized travel experiences can enhance user engagement for Expedia.

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