Senior Research Executive - Sales Force Activation at Nielsen

Pasig, Metro Manila, Philippines

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

FMCG, Market ResearchIndustries

Requirements

At least 2-3 years of experience
Previous experience in Customized/Consumer Research from a research agency
Proficient in MS Applications, most especially Excel
Basic knowledge of statistics/multi variance analysis or using SPSS (a plus)
Excellent communication and presentation skills
Confidence to talk to a wide range of decision influencers
Can-do attitude with ability to work under pressure on a regular basis
Problem solver, solution-focused
Team player and Go-getter
Attention to detail
Excellent project management skills
Analytical research skills – good understanding of custom research sampling and design

Responsibilities

End-to-end research project management -- delivering timely and quality research in accordance to agreed business requirements and as aligned with company's quality standards
Work seamlessly with Sales teams to translate the client needs to research parameters
Communicate regularly to appropriate stakeholders (internal and external) including clients, Operations teams and third-party partners
Be directly accountable for project-related work in terms of questionnaire development, analyses, charting, dashboard creation, etc
Maintain an accurate and up-to-date knowledge on research techniques and applications
Generate clear and actionable insights from the research, combining multiple data sources as needed, to enrich the value to client
Perform quality checks on all reports for alignment to request, accuracy and correctness
Ensure standard operating procedures within area of responsibility are observed
Ensure timeliness of deliverables as committed to clients

Skills

MS Excel

SPSS

Statistics

Multivariate Analysis

Questionnaire Development

Data Analysis

Dashboard Creation

Project Management

Research Techniques

Nielsen

Global measurement and data analytics provider

About Nielsen

Nielsen provides measurement and data analytics services to help businesses understand consumers and markets globally. The company operates through two main divisions: Nielsen Global Media, which offers reliable metrics for the media and advertising industries, and Nielsen Global Connect, which supplies consumer packaged goods manufacturers and retailers with actionable insights about the marketplace. Nielsen combines its proprietary data with other sources to give clients a comprehensive view of current trends and future opportunities. With a presence in over 100 countries, Nielsen aims to support companies in making informed decisions to drive innovation and growth.

Town of Clarkstown, New YorkHeadquarters

1963Year Founded

$45.1MTotal Funding

ACQUISITIONCompany Stage

Data & Analytics, ConsultingIndustries

10,001+Employees

Benefits

Health Insurance

401(k) Retirement Plan

401(k) Company Match

Unlimited Paid Time Off

Risks

Competition from digital-native analytics firms threatens Nielsen's market share.

Privacy regulations may impact Nielsen's data collection capabilities.

Private equity acquisition could lead to strategic shifts misaligned with client needs.

Differentiation

Nielsen offers comprehensive cross-platform measurement solutions, including mobile media markets.

The Diverse Media Equity program elevates diverse-owned media companies' visibility.

Nielsen Impact Score evaluates marketing value of university athletic programs.

Upsides

Acquisition of Telephia enhances Nielsen's mobile media measurement capabilities.

Partnerships with P&G and NMSDC support diverse media representation.

Collaboration with TikTok improves digital audience measurement services.

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