Senior Product Marketing Manager, Security Assurance (Remote) at Drata

United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Cybersecurity, SaaS, GRCIndustries

Requirements

8+ years of product marketing experience, with at least 4 years focused on SaaS, cybersecurity, or GRC products
Proven success in leading GTM strategies from planning through execution with measurable business impact
Deep understanding of Security Assurance challenges and buyer behavior in mid-market and enterprise segments
Strong communication and storytelling skills, capable of simplifying complex concepts for diverse audiences
Experience partnering cross-functionally with product, sales, and enablement teams in fast-paced environments
Comfort working with AI tools (e.g. ChatGPT, Jasper, Notion AI) to drive research, copywriting, and campaign building
Organized, highly autonomous, and excited by the opportunity to shape a rapidly growing product category
Strong command of security, risk, and governance buyer needs

Responsibilities

Drive the go-to-market strategy for Security Assurance, including product launches, feature rollouts, and cross-sell motions to existing Drata customers
Develop and refine positioning and messaging grounded in customer insight, competitive intelligence, and product differentiation
Partner with Product, Sales, and Customer Success to influence roadmap decisions and ensure alignment across teams
Translate technical capabilities into compelling value propositions and enablement content that supports sales and customer education
Lead the creation of collateral and tools for new feature releases, competitive campaigns, and integrated marketing initiatives
Build out core personas and segmentation strategies specific to security leaders, procurement teams, and GRC stakeholders
Measure and improve product adoption, campaign performance, and feature usage across key customer cohorts
Use AI-powered tools to enhance research, copy development, and execution efficiency without compromising quality

Skills

Key technologies and capabilities for this role

Product MarketingGo-to-Market StrategyPositioningMessagingGTMSaaSCybersecurityGRCCompetitive IntelligenceSales EnablementCustomer PersonasSegmentationAI Tools

Questions & Answers

Common questions about this position

Is this position remote?

Yes, this is a fully remote position.

What benefits does Drata offer?

Benefits include 90-100% paid premiums for medical, dental, and vision plans for employee and dependents, on-demand health care concierge, HSA/FSA/DCFSA with up to $600 annual employer contribution to HSA, 100% paid short and long term disability plus life + AD&D, and $500 annually for professional development plus $250 for personal development.

What experience is required for this role?

Candidates need 8+ years of product marketing experience, with at least 4 years focused on SaaS, cybersecurity, or GRC products, plus proven success in leading GTM strategies.

What skills are essential for success in this position?

Key skills include strong communication and storytelling to simplify complex concepts, deep understanding of Security Assurance challenges and GRC buyer behavior, experience partnering cross-functionally, and comfort with AI tools like ChatGPT for research and copywriting.

What kind of work environment can I expect at Drata?

The role involves thriving in fast-moving, cross-functional environments, partnering with Product, Sales, and Customer Success teams, in a rapidly growing product category.

Drata

Automates security and compliance processes

About Drata

Drata provides a platform that automates security and compliance processes for companies, helping them achieve and maintain continuous compliance with standards like SOC 2, ISO 27001, and HIPAA. The platform works by integrating with over 75 different technologies to continuously monitor a company's security posture and collect evidence needed for compliance audits. This automation reduces the need for manual tasks, such as taking screenshots and managing spreadsheets, making the compliance process more efficient. Drata primarily serves fast-growing technology and SaaS companies that face challenges in managing compliance due to rapid growth and complex regulations. Unlike its competitors, Drata focuses on providing a comprehensive, integrated solution that ensures clients are always audit-ready. The goal of Drata is to simplify compliance management, allowing businesses to save time and resources while building trust with their customers.

San Diego, CaliforniaHeadquarters

2020Year Founded

$319.2MTotal Funding

SERIES_CCompany Stage

Enterprise Software, CybersecurityIndustries

501-1,000Employees

Benefits

Health benefits

Learning enrichment stipends

Flexible PTO

Work from home stipend

401k

Parental leave

Risks

Integration challenges from acquisitions like oak9 may disrupt service delivery.

AI-generated responses in compliance may face client resistance over accuracy concerns.

Rapid platform expansion could strain infrastructure, risking service outages.

Differentiation

Drata automates compliance with over 75 technology integrations, streamlining audit readiness.

Founded in 2020, Drata focuses on continuous compliance for fast-growing tech companies.

Drata's AI-driven solutions reduce manual compliance tasks, enhancing efficiency and accuracy.

Upsides

Drata's acquisition of oak9 integrates compliance into the software development lifecycle.

AI Questionnaire Automation accelerates sales cycles by minimizing security review delays.

Strategic alliances, like with 360 Advanced, expand Drata's market reach and service offerings.

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