Senior Product Designer, Growth (Hybrid) at Homebase

San Francisco, California, United States

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$142,000 – $167,000Compensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

SaaS, TechnologyIndustries

Requirements

5+ years of product design experience with a focus on growth and experimentation
A portfolio that demonstrates ability to design and ship flows that drive activation, conversion, or retention
Strong analytical skills and comfort using data to inform and evaluate design decisions
Experience leading experiments and collaborating with product and data teams to define success and measure impact
Strategic and self-directed—proactively define problems, shape experiments, align stakeholders, and move work forward without waiting for direction
Proficient in Figma and design systems, with experience using AI-powered tools to accelerate design thinking and drive efficient iteration
Strong systems thinking and visual design craft—care about clarity, usability, and polish
Ability to collaborate in-office weekly on Tuesdays and Wednesdays

Responsibilities

Lead and execute initiatives and experiments that accelerate activation, improve time to value, and improve conversion in the first 30 days
Partner with product, engineering, customer success, and marketing to deliver seamless, intuitive experiences across web and mobile
Champion a test-and-learn culture across teams, ensuring fast learning and iteration on the highest-impact problems
Take initiative in identifying, shaping, and driving end-to-end experiments—from hypothesis to execution—with a high bar for quality and speed
Translate insights from behavioral data, user feedback, and product analytics into clear design direction and action

Skills

Key technologies and capabilities for this role

Product DesignUX DesignUI DesignOnboardingUser ActivationA/B TestingPrototypingUser ResearchBehavioral AnalyticsProduct AnalyticsWeb DesignMobile Design

Questions & Answers

Common questions about this position

What is the salary range for the Senior Product Designer, Growth role?

The salary range is $142K - $167K.

Is this a remote or hybrid position?

This is a hybrid position requiring collaboration in-office weekly on Tuesdays and Wednesdays.

What skills and experience are required for this role?

Candidates need 5+ years of product design experience focused on growth and experimentation, a portfolio showing flows that drive activation or conversion, strong analytical skills with data, proficiency in Figma and design systems, and experience with AI-powered tools.

What is the company culture like at Homebase?

Homebase has a bold, fast-moving team obsessed with helping small businesses thrive, emphasizing building with empathy, acting with urgency, raising the bar, supporting one another, and celebrating wins together.

What makes a strong candidate for this Senior Product Designer role?

A strong candidate is strategic and self-directed, proactively defines problems, shapes experiments, aligns stakeholders, leads end-to-end initiatives with a high bar for quality and speed, and demonstrates systems thinking and visual design craft.

Homebase

Workforce management software for hourly employees

About Homebase

Homebase provides a digital platform that helps businesses with hourly workers manage their operations more effectively. The platform includes tools for time tracking, employee scheduling, payroll processing, and messaging. Businesses can use any device to track employee hours, breaks, and overtime, which simplifies payroll preparation by reducing paperwork. Managers can create and adjust schedules online, sharing them instantly with their teams. The payroll service automatically calculates paychecks, processes direct deposits, and files payroll taxes, making payroll management easier for small businesses. Additionally, the built-in messaging feature allows for effective communication between managers and employees, even when they are not in the same location. Homebase primarily serves small businesses and generates revenue by charging for its software and services. The goal of Homebase is to streamline workforce management for businesses that rely on hourly workers.

San Francisco, CaliforniaHeadquarters

2014Year Founded

$183.8MTotal Funding

SERIES_DCompany Stage

Consulting, Enterprise SoftwareIndustries

1,001-5,000Employees

Benefits

Stock options

Comprehensive insurance plans

401(k) with 4% company match

Remote, hybrid, and in-office work options

Top-of-the-line equipment and home office

Annual holidays and accrued PTO

Fun company activities

Risks

Increased competition from companies like Deputy could erode Homebase's market share.

Rapid Canadian expansion may strain resources and lead to operational challenges.

Dependency on third-party platforms like Lightspeed poses risks if partnerships change.

Differentiation

Homebase targets hourly workers, a segment often overlooked by HR tech companies.

The platform offers a comprehensive suite of tools for small business workforce management.

Homebase integrates payroll, scheduling, and communication in a single, user-friendly application.

Upsides

Homebase secured $60M in Series D funding, indicating strong investor confidence.

The company is expanding into Canada, doubling its workforce and opening a new office.

Integration with Lightspeed enhances Homebase's capabilities in workforce management.

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