Senior Marketing Science Analyst at Analytic Partners

Dallas, Texas, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing, Analytics, AdvertisingIndustries

Requirements

Bachelor’s degree or above (ideal areas: Business Analytics and Management, Economics, Statistics, Mathematics, and/or Marketing)
3-4 years’ experience with advanced and predictive analytics, marketing analytics, and analytic techniques for marketing, customer, and business applications
Strong working knowledge of Microsoft PowerPoint and Excel
Experience working independently on analytical tasks, building, and optimizing ‘big data’ pipelines, architectures, and data sets
Experience developing and delivering presentations using insights derived from analytics
Experience using data to solve complex business questions and demonstrate awareness of broader business impacts
Account management and customer success skills, including strong written and verbal communication
Experience collaborating with others to implement change initiatives
Alignment with leadership values: Results Driven, Effective Communication, Accountability & Integrity, Creative Collaboration, Harnessing Innovation

Responsibilities

Lead the development and execution of programs for customers
Collect, harmonize & review data, build models, interpret results, and formulate key insights, charts, reports for customer presentations
Provide strategic guidance and recommendations to customers based on data-driven insights (e.g., understanding target audience, optimizing marketing spend, measuring impact)
Work closely with the team to evolve and develop new ways of efficiently and effectively solving complex client business problems
Maintain strong customer relationships, identify new growth opportunities, and proactively use software tool enhancements
Provide guidance to and mentor Marketing Science Analysts across technical and consulting competencies

Skills

Key technologies and capabilities for this role

Marketing AnalyticsData CollectionData HarmonizationStatistical ModelingData VisualizationMarketing Mix ModelingCustomer InsightsMarketing OptimizationConsultingMentoring

Questions & Answers

Common questions about this position

What education and experience are required for the Senior Marketing Science Analyst role?

A Bachelor’s degree or above in areas like Business Analytics, Economics, Statistics, Mathematics, or Marketing is required, along with 3-4 years of experience in advanced and predictive analytics, marketing analytics, or analytic techniques for marketing and business applications.

What technical skills are needed for this position?

Strong working knowledge of Microsoft PowerPoint and Excel is required, along with experience building and optimizing big data pipelines, architectures, and data sets.

Is this a remote position or are there location requirements?

This information is not specified in the job description.

What is the salary or compensation for this role?

This information is not specified in the job description.

What soft skills or qualities make a strong candidate for this role?

Strong account management and customer success skills, including written and verbal communication, experience collaborating on change initiatives, and the ability to provide mentoring and strategic guidance are key.

Analytic Partners

Provides marketing analytics and consulting services

About Analytic Partners

Analytic Partners provides analytic solutions that assist brands in making informed strategic decisions to foster growth. The company specializes in marketing analytics and offers a range of services that extend beyond traditional marketing mix modeling to include Commercial Analytics, which helps clients gain a comprehensive perspective for future decision-making. Their products work by utilizing advanced analytics to evaluate marketing effectiveness and revenue performance, allowing clients to optimize their marketing strategies. Unlike many competitors, Analytic Partners combines consulting with software solutions, generating revenue through service fees and software subscriptions. The goal of Analytic Partners is to enhance marketing efficiency and deliver a strong return on investment for their clients.

New York City, New YorkHeadquarters

2000Year Founded

PRIVATE_EQUITYCompany Stage

Data & Analytics, Consulting, Enterprise SoftwareIndustries

201-500Employees

Benefits

Hybrid Work Options

Professional Development Budget

Risks

Integration challenges from Analyx and Magic Numbers acquisitions may cause operational inefficiencies.

Data privacy regulations in Europe could increase compliance costs and constraints.

Economic instability in Europe may affect the performance of newly acquired entities.

Differentiation

Analytic Partners leverages adaptive modeling to enhance marketing ROI and customer engagement.

The company offers Commercial Analytics for a holistic view of strategic decision-making.

Recent acquisitions in Europe expand their analytics capabilities and market presence.

Upsides

Recognition as a leader in Gartner's Magic Quadrant boosts credibility and market positioning.

Partnership with Visa enhances analytics solutions for retail and brand growth.

Growing demand for real-time analytics supports Analytic Partners' innovative offerings.

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