Senior Insights Analyst at Nielsen

Oxford, England, United Kingdom

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Consumer Goods, Retail, Health and Beauty, Beverages, GroceryIndustries

Requirements

Engaging presenter (experience in creating and delivering presentations, story telling)
Strong verbal and written communication skills
Proven experience working with consumer panels (e.g., recruitment, engagement, data analysis)
Excellent time management and prioritization skills with a proven track record of delivering projects on time
Confident numerically and ability to analyze data confidently
Problem solving and solutions orientated, performs work accurately and effectively with attention to detail

Responsibilities

Have a strong working knowledge of the client business priorities and the role we can play in supporting these goals (e.g., participating in business cycles such as brand planning & range reviews etc.)
Understand the impact we can have on personal objectives of individuals at our clients
Responsible for setting up client onboarding for analytics & insights services and conducting tactical client training for Guided Analytics & NielsenIQ tools such as Connect Express and Discover
Responsible for identifying opportunities through day-to-day engagements and handing off opportunities to Account Development to pursue
Responsible for collecting Voice of Customer for User Experience & Service Model related topics
Become a category expert; be curious and engage with the client industry, their categories and key market trends
Being prepared to challenge client hypothesis and bring a new perspective
Make recommendations based on rigorous analysis leveraging multiple data sources, sound business understanding and commercial awareness
Manages workload independently and effectively prioritizes client commitments alongside internal commitments
Maintains a clear communication pathway with the key stakeholders
Maintains and delivers work log trackers and project plans where applicable

Skills

Data Analysis

Insights

Storytelling

Client Relationship Management

Presentation Skills

Marketing

Sales

Category Management

Nielsen

Global measurement and data analytics provider

About Nielsen

Nielsen provides measurement and data analytics services to help businesses understand consumers and markets globally. The company operates through two main divisions: Nielsen Global Media, which offers reliable metrics for the media and advertising industries, and Nielsen Global Connect, which supplies consumer packaged goods manufacturers and retailers with actionable insights about the marketplace. Nielsen combines its proprietary data with other sources to give clients a comprehensive view of current trends and future opportunities. With a presence in over 100 countries, Nielsen aims to support companies in making informed decisions to drive innovation and growth.

Town of Clarkstown, New YorkHeadquarters

1963Year Founded

$45.1MTotal Funding

ACQUISITIONCompany Stage

Data & Analytics, ConsultingIndustries

10,001+Employees

Benefits

Health Insurance

401(k) Retirement Plan

401(k) Company Match

Unlimited Paid Time Off

Risks

Competition from digital-native analytics firms threatens Nielsen's market share.

Privacy regulations may impact Nielsen's data collection capabilities.

Private equity acquisition could lead to strategic shifts misaligned with client needs.

Differentiation

Nielsen offers comprehensive cross-platform measurement solutions, including mobile media markets.

The Diverse Media Equity program elevates diverse-owned media companies' visibility.

Nielsen Impact Score evaluates marketing value of university athletic programs.

Upsides

Acquisition of Telephia enhances Nielsen's mobile media measurement capabilities.

Partnerships with P&G and NMSDC support diverse media representation.

Collaboration with TikTok improves digital audience measurement services.

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