Senior Executive/Associate Manager, Qualitative at Nielsen

Pasig, Metro Manila, Philippines

Nielsen Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Market Research, Consumer InsightsIndustries

Requirements

  • At least two years of experience in Qualitative research
  • Diverse practical experience in different qualitative research methods (e.g., moderation, running focus groups, ethnography, in-depth/expert interviews, applying projective techniques, etc.)
  • Strong research discipline and exposure, with ability to synergize both quantitative and qualitative research
  • Result-focused; optimistic; loves changes and making a difference
  • Strong interest in Qualitative research
  • Experience of working with (or previous academic studies within) Ethnography, Semiotics, Design thinking, UI/UX are valuable

Responsibilities

  • Actively drive issue-based analyses, deliver proactive insights, and build effective analytical presentations and consultative storytelling to clients with insightful and actionable recommendations
  • Deliver three aspects of actionable insights KPIs: (1) quality of data, (2) quality of analysis and (3) quality of delivery (incl. reporting and presentation)
  • Build strong relationships with clients through empathetic understanding of clients’ needs/requirements and consultative advisory
  • Assist in driving continuous innovation and leverage new techniques and technologies into the field of qualitative research
  • Lead the qualitative research team and support the quality of research output as well as the engagement & client management of the practice area

Skills

Qualitative Research
Consumer Insights
Data Analysis
Analytical Presentations
Consultative Storytelling
Client Relationship Management
Research Design
Insight Delivery
Market Research

Nielsen

Global measurement and data analytics provider

About Nielsen

Nielsen provides measurement and data analytics services to help businesses understand consumers and markets globally. The company operates through two main divisions: Nielsen Global Media, which offers reliable metrics for the media and advertising industries, and Nielsen Global Connect, which supplies consumer packaged goods manufacturers and retailers with actionable insights about the marketplace. Nielsen combines its proprietary data with other sources to give clients a comprehensive view of current trends and future opportunities. With a presence in over 100 countries, Nielsen aims to support companies in making informed decisions to drive innovation and growth.

Town of Clarkstown, New YorkHeadquarters
1963Year Founded
$45.1MTotal Funding
ACQUISITIONCompany Stage
Data & Analytics, ConsultingIndustries
10,001+Employees

Benefits

Health Insurance
401(k) Retirement Plan
401(k) Company Match
Unlimited Paid Time Off

Risks

Competition from digital-native analytics firms threatens Nielsen's market share.
Privacy regulations may impact Nielsen's data collection capabilities.
Private equity acquisition could lead to strategic shifts misaligned with client needs.

Differentiation

Nielsen offers comprehensive cross-platform measurement solutions, including mobile media markets.
The Diverse Media Equity program elevates diverse-owned media companies' visibility.
Nielsen Impact Score evaluates marketing value of university athletic programs.

Upsides

Acquisition of Telephia enhances Nielsen's mobile media measurement capabilities.
Partnerships with P&G and NMSDC support diverse media representation.
Collaboration with TikTok improves digital audience measurement services.

Land your dream remote job 3x faster with AI