Events Lead
SubstackSalary not specified
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Technology, MarketingIndustries
Requirements
- 20+ years of progressive experience in enterprise event leadership, with at least 5 years in a senior leadership role
- Proven expertise in end-to-end 3rd party event strategy and content-rich and immersive integrated campaign execution at scale
- Strong background in content strategy, thought leadership platforms, and practitioner speaker programs
- Track record of connecting events to measurable business outcomes (pipeline, revenue influence, brand leadership)
- Experienced in negotiating multimillion-dollar sponsorships and managing global agency/vendor networks
- Demonstrated ability to present strategies and outcomes effectively to senior executives and secure alignment at the highest levels
- Strong leadership presence with outstanding storytelling and communication skills
- Willingness to travel extensively
- Preferred: Deep expertise in B2B enterprise technology, SaaS, or digital transformation industries, with strong awareness of practitioners
Responsibilities
- Design and drive a unified global event framework that transforms sponsorships, conferences, and marquee events into high-impact platforms that advance brand leadership, fuel enterprise pipeline, and showcase Adobe innovation
- Present strategy, progress, and results regularly to Adobe Executives, ensuring alignment with enterprise priorities and visibility at the highest levels
- Develop pre-, during-, and post-event customer journeys powered by content-rich and immersive experiences
- Lead content strategy across keynotes, panels, and storytelling platforms that elevate thought leadership
- Collaborate with Adobe’s internal Global Marketing Organization (GMO) to stay aligned year-round on marquee events like Summit & MAX
- Work with key global partners—including conference organizers, industry associations, and strategic sponsors—to maximize impact, secure high-value opportunities, and elevate Adobe’s presence worldwide
- Partner on immersive tech experiences—from live demos and innovation labs to forums—ensuring alignment with integrated campaigns
- Negotiate multimillion-dollar sponsorships, manage global agencies, and deliver flawless execution across formats
- Define KPIs, deliver reporting to senior leadership, and continuously optimize for ROI and global scalability
- Lead and mentor a high-performing global team, fostering innovation and accountability
Skills
Event Strategy
Sponsorship Negotiation
Global Marketing
Pipeline Generation
Executive Presentation
Brand Leadership
Customer Journey
Thought Leadership
Conference Management
Marquee Events
Adobe
Software solutions for content creation and marketing
About Adobe
Adobe provides a range of software solutions focused on digital experiences, catering to creative professionals, businesses, and educational institutions. Its main offerings include Adobe Creative Cloud, which contains tools for photography, graphic design, video editing, illustration, UI/UX design, 3D and augmented reality, and social media content creation. Adobe also offers marketing solutions through Adobe Experience Cloud and document management services via Adobe Document Cloud. The company operates on a subscription-based model, allowing users to access its software through monthly or annual plans, with special pricing available for students, teachers, and businesses. Adobe differentiates itself from competitors by providing a comprehensive suite of tools that cover various aspects of content creation and marketing, all integrated into one platform. The goal of Adobe is to empower users to create, manage, and optimize their digital content effectively.
San Jose, CaliforniaHeadquarters
1994Year Founded
$668.9MTotal Funding
IPOCompany Stage
Consumer Software, Enterprise Software, DesignIndustries
10,001+Employees
