Senior Copywriter at Brigit

Indiana, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Fintech, Financial ServicesIndustries

Requirements

5-7+ years of copywriting experience, preferably in a fast-paced, results-driven setting with a portfolio of work to share
Ability to create a broad range of copy, including pitchy ad copy, 30-character headlines, distilling complex product verbiage into easy-to-understand value props and how-tos, conversion copywriting for A/B tests, and direct response emails
Experience writing for App Store Optimization and search engine marketing, blending keywords and conversion
Some passion for, or knowledge of, the fintech space, with proactive eagerness to understand customers, interview internal stakeholders, and learn on the fly
Comfortable writing for multiple projects on varying deadlines, working with cross-functional leads for course correction and buy-in
Experience collaborating with external creative agencies and freelancers

Responsibilities

Ideate, write, and edit a variety of copy for ads, emails, in-app features, website, product descriptions, and more
Support Senior Content Manager with editing and providing feedback on blog posts, video scripts, and more
Maintain Brigit’s persona and tone of voice across all written material to reinforce brand identity
Collaborate across teams on copy needs, including CRM, product, content marketing, social media, and user acquisition
Edit and provide a second set of eyes on copy produced by other teams
Regularly audit copy across the ecosystem to ensure consistency

Skills

Copywriting

Conversion Copywriting

Ad Copy

Email Copywriting

App Store Optimization

Brand Voice

Editing

Video Scripts

Blog Posts

A/B Testing

Brigit

Financial services for improving financial health

About Brigit

Brigit provides financial services aimed at helping everyday Americans improve their financial health. The company offers transparent and fair financial products that assist users in managing their finances effectively and avoiding unnecessary fees. Brigit's services are designed to promote wise spending and financial stability, ensuring that users can keep more of their money. Unlike many competitors, Brigit's business model aligns with the interests of its customers, focusing on putting money back into their hands rather than imposing high fees. The team at Brigit consists of experts from top institutions, bringing valuable experience in tackling financial insecurity. The company's goal is to enhance the financial well-being of its members through accessible and straightforward financial solutions.

New York City, New YorkHeadquarters

2017Year Founded

$107MTotal Funding

ACQUISITIONCompany Stage

Fintech, Financial ServicesIndustries

51-200Employees

Benefits

Medical benefits

Generous PTO

Paid parental leave

Phone/wifi stipend

401k

Snacks & more

Risks

FTC action against Brigit could lead to regulatory challenges and fines.

Acquisition by Upbound Group may disrupt Brigit's business model and customer relationships.

Brigit Premium may face adoption challenges if value isn't clearly communicated to users.

Differentiation

Brigit offers transparent, fair financial products focused on improving financial health.

The company aligns its business model with customer interests, avoiding unfair fees.

Brigit's team includes experts from Amazon, Deutsche Bank, and Palantir.

Upsides

Brigit has helped members save over $250 million in fees since launch.

The launch of Brigit Premium caters to growing demand for financial literacy tools.

Brigit's Credit Builder product targets the rising popularity among younger demographics.

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