[Remote] Senior Analyst, Affiliate Marketing at Hometap

Boston, Massachusetts, United States

Hometap Logo
Not SpecifiedCompensation
N/AExperience Level
N/AJob Type
Not SpecifiedVisa
N/AIndustries

Requirements

  • 2–4 years of experience in growth marketing, affiliate marketing, or partnerships
  • Excellent communication and relationship building skills
  • Highly organized, detail-oriented, and able to thrive in a fast-paced environment
  • Strong analytical skills
  • Excel/Google Sheets proficiency required
  • Experience working with CRMs
  • Experience with BI tools (e.g., Tableau, Heap) is a bonus

Responsibilities

  • Drive Affiliate Program Growth
  • Source and evaluate new affiliate partners and marketplaces
  • Own outreach efforts
  • Manage the full onboarding process
  • Collect and confirm campaign details
  • Build strong relationships with partners
  • Manage and Optimize Partner Relationships
  • Build trusted relationships with affiliates
  • Oversee an affiliate agency
  • Track and optimize partner performance
  • Keep partner CRM sharp and up to date
  • Campaign & Creative Execution
  • Support creative testing and provide strategic feedback
  • Showcase Hometap’s thought leadership
  • Collaborate with internal and external engineering teams
  • Partner with Sales to launch new sales motions
  • Ensure all campaigns are brand-aligned and meet compliance requirements
  • Reporting & Analytics
  • Own reporting to track affiliate performance
  • Analyze data to uncover trends and opportunities
  • Present clear, actionable summaries to stakeholders

Hometap

Provides cash for home equity access

About Hometap

Hometap provides homeowners with a way to access their home equity without selling their property or incurring additional debt. The company offers a lump sum of cash in exchange for a share of the future value of the home, allowing homeowners to unlock up to $600,000 of their equity without monthly payments or interest. Hometap earns revenue by sharing in the appreciation of the home's value when it is sold or when the homeowner repurchases Hometap's share. This approach sets Hometap apart from traditional home equity loans, as it offers a flexible and debt-free solution. The company's goal is to simplify the financial process for homeowners, helping them achieve their financial objectives, such as paying off debt or funding education, while maintaining a high level of customer service.

Boston, MassachusettsHeadquarters
2017Year Founded
$405.6MTotal Funding
DEBTCompany Stage
Fintech, Financial ServicesIndustries
201-500Employees

Benefits

401k plan with match
Commuter benefits
Healthcare coverage
Flexible work schedule
Paid parental leave
Unlimited PTO
Learning & development
Generous share package

Risks

Rising interest rates may make traditional loans more appealing.
Increased competition from fintechs could erode market share.
Potential regulatory changes could impact Hometap's business model.

Differentiation

Hometap offers debt-free home equity access, unlike traditional loans.
The company provides a lump sum for a share of future home value.
Hometap's Home Equity Dashboard aids homeowners in managing their equity.

Upsides

Growing interest in alternative financing boosts Hometap's market potential.
Hometap's $278 million securitization shows strong investor interest.
Expansion into New York City taps into a large financial market.

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