Senior Account Executive, Japan at Mistplay

Tokyo, Japan

Mistplay Logo
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Mobile Gaming, Advertising, Marketing TechnologyIndustries

Requirements

  • 5+ years of experience in the advertising platform or marketing technology industry, in a business development or account executive role
  • Proven track record meeting or exceeding sales, retention, and/or upsell quotas
  • In-depth knowledge of mobile advertising technologies, including attribution tools and platforms
  • Strong analytical skills with the ability to interpret performance data and translate insights into actionable strategies for user acquisition or monetization
  • Outgoing with strong relationship building skills
  • Native level Japanese is required and business level English is preferred
  • Experience in the mobile gaming or adtech market is a huge plus
  • Gaming company background is a huge plus

Responsibilities

  • Systematic outreach to prospecting for new mobile gaming clients
  • Researching relevant companies using available intelligence tools and other resources
  • Conduct sales calls and meetings to onboard new clients
  • Act as the main point of contact and manage relationships with clients in Japan
  • Drive client retention and prevent churn by proactively addressing concerns
  • Identify opportunities and manage the pipeline of upsells, focusing on driving client lifetime value
  • Stay current on industry trends and client-specific news, such as acquisitions and new game launches

Skills

Key technologies and capabilities for this role

Sales ProspectingBusiness DevelopmentAccount ManagementMobile AdvertisingAttribution ToolsUser AcquisitionClient RetentionUpsell PipelineAnalytical SkillsPerformance Data Analysis

Questions & Answers

Common questions about this position

What experience is required for the Senior Account Executive role?

Candidates need 5+ years in the advertising platform or marketing technology industry in a business development or account executive role, with a proven track record meeting sales, retention, and upsell quotas. In-depth knowledge of mobile advertising technologies and strong analytical skills are also required.

What language skills are needed for this position?

Native level Japanese is required, and business level English is preferred.

What is the company culture like at Mistplay?

Mistplay fosters a fun, inviting work environment with perks like team lunches, game nights, and company-wide events. The culture emphasizes growth, data-driven learning, idea-sharing, pushing boundaries, and calculated risks.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What is the salary or compensation for this role?

This information is not specified in the job description.

Mistplay

Loyalty platform rewarding mobile gamers

About Mistplay

Mistplay is a loyalty platform for casual mobile gamers that rewards users for playing games on their smartphones. Users download the app to discover new games and earn "Units"—points that can be redeemed for rewards like gift cards. The company generates revenue through partnerships with game developers and advertisers, allowing it to offer rewards without charging users directly. Mistplay differentiates itself by combining game discovery with social features, creating a community-driven experience that enhances user engagement.

Montreal, CanadaHeadquarters
2016Year Founded
BUYOUTCompany Stage
Consumer Software, GamingIndustries
201-500Employees

Risks

Subscrible's ad-free gaming catalog could attract Mistplay's user base.
The competitive mobile gaming landscape may increase user acquisition costs for Mistplay.
Mistplay's reliance on ad revenue is threatened by the trend of ad-free gaming experiences.

Differentiation

Mistplay combines game discovery with a robust rewards system and social features.
The platform offers personalized game recommendations through an AI-driven recommendation engine.
Mistplay hosts weekly contests, enhancing user engagement and retention.

Upsides

Mistplay's recognition as a top employer enhances its brand reputation and attracts talent.
The company's growth, with over two million monthly active users, indicates strong market demand.
Majority investment from GrowthCurve Capital provides resources for accelerated growth and innovation.

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