Responsibilities

As a Senior Data Scientist, the individual will be responsible for researching, designing, testing, and implementing innovative machine learning algorithms and advanced data science methodologies to optimize real-time offer allocation, improve personalization strategies, and refine offer targeting and attribution within the marketing engine. They will also lead the development of state-of-the-art algorithms that balance business constraints, customer behavior, and engagement goals, ensuring optimal offer attribution based on data. Furthermore, they will design and enhance models to develop scalable solutions, guaranteeing their applicability across various products, partners, and data environments, and collaborate with other data scientists to achieve business objectives across different sectors.