Research Executive at Nielsen

Mumbai, Maharashtra, India

Nielsen Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Building Products, Real Estate, Textile, Pharma, Chemicals, Engineering, Steel, UtilitiesIndustries

Requirements

  • MBA in Marketing / Master in any other relevant faculty from a Premium Institute
  • 0.6 to 2.5 years’ experience in Quantitative Consumer Insights role
  • Experience in Primary Quantitative Market Research with practical knowledge of research methodologies
  • Knowledge of statistics and multivariate analysis (added advantage)
  • Hands on knowledge of MS Office (Word, PowerPoint and Excel)
  • Proactive
  • Strong interpersonal skills
  • Very Good Influencing & Persuading Skills
  • Experience in the Non-FMCG industry particularly Building products (cement, paint), real estate, textile, pharma, chemicals, engineering, steel, utility etc

Responsibilities

  • Managing clients and their respective projects custom research team in matters of market research based on experience in the Non-FMCG industry
  • Reporting to a project lead, responsible for the successful execution of customized quantitative studies, including project costing, questionnaire design, project management and execution, analysis and report writing
  • Client Management: Managing clients and their respective projects end to end, including making actionable recommendations to support key business objectives
  • Consistently exceeding client expectations from project inception through completion
  • Project Management: Successfully manage multiple projects simultaneously, all in different design/analysis stages
  • Proactively anticipating, troubleshooting, overcoming, and/or escalating challenges to your project lead in a timely manner
  • Coordinating project task activities between your project team and internal support/operations team(s)
  • Consulting (Questionnaire Design, Analysis, Reporting & Writing): Assist in the development of strong and captivating proposals to meet client needs, based on short research briefs and/or elaborate RFPs; including assisting with costing structure, methodological design, analytical framework, etc
  • Designing questionnaires/focus group screeners/interview guides to meet the specific or unique client objectives
  • Synthesis and communication of both primary and secondary research findings into actionable insights according to the client’s objectives
  • Full reporting and analysis (via PowerPoint): Interpreting and analysing multivariate data, drawing insightful conclusions and providing recommendations, where applicable
  • Provide "in office" research, administrative and operational support to senior staff
  • Be directly accountable for work conducted for their nominated clients in terms of analyses, charting, etc. and perform quality checks on all reports for alignment to request accuracy and correctness

Skills

Key technologies and capabilities for this role

Market ResearchQuantitative ResearchQuestionnaire DesignProject ManagementClient ManagementData AnalysisReport WritingPowerPointProposal Development

Questions & Answers

Common questions about this position

Is this role remote or on-site?

The role is on-site at NIQ, NESCO IT Park, Mumbai, India.

What qualifications are required for this position?

Candidates need an MBA in Marketing or Master's in a relevant field from a premium institute, with 0.6 to 2.5 years of experience in a Quantitative Consumer Insights role.

What experience is preferred for this Research Executive role?

Experience in Primary Quantitative Market Research with practical knowledge of research methodologies is required, particularly in the Non-FMCG industry such as building products, real estate, textile, pharma, chemicals, engineering, steel, and utility.

What skills are needed for this job?

Key skills include being proactive, strong interpersonal skills, very good influencing and persuading skills, hands-on knowledge of MS Office (Word, PowerPoint, Excel), and knowledge of statistics and multivariate analysis as an added advantage.

What is the salary or compensation for this role?

This information is not specified in the job description.

Nielsen

Global measurement and data analytics provider

About Nielsen

Nielsen provides measurement and data analytics services to help businesses understand consumers and markets globally. The company operates through two main divisions: Nielsen Global Media, which offers reliable metrics for the media and advertising industries, and Nielsen Global Connect, which supplies consumer packaged goods manufacturers and retailers with actionable insights about the marketplace. Nielsen combines its proprietary data with other sources to give clients a comprehensive view of current trends and future opportunities. With a presence in over 100 countries, Nielsen aims to support companies in making informed decisions to drive innovation and growth.

Town of Clarkstown, New YorkHeadquarters
1963Year Founded
$45.1MTotal Funding
ACQUISITIONCompany Stage
Data & Analytics, ConsultingIndustries
10,001+Employees

Benefits

Health Insurance
401(k) Retirement Plan
401(k) Company Match
Unlimited Paid Time Off

Risks

Competition from digital-native analytics firms threatens Nielsen's market share.
Privacy regulations may impact Nielsen's data collection capabilities.
Private equity acquisition could lead to strategic shifts misaligned with client needs.

Differentiation

Nielsen offers comprehensive cross-platform measurement solutions, including mobile media markets.
The Diverse Media Equity program elevates diverse-owned media companies' visibility.
Nielsen Impact Score evaluates marketing value of university athletic programs.

Upsides

Acquisition of Telephia enhances Nielsen's mobile media measurement capabilities.
Partnerships with P&G and NMSDC support diverse media representation.
Collaboration with TikTok improves digital audience measurement services.

Land your dream remote job 3x faster with AI