Baton

Remote Email Marketing Specialist - Canada

Canada

Not SpecifiedCompensation
Entry Level & New Grad, Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Marketing, Content Marketing, Digital MarketingIndustries

Requirements

Candidates should have 1-2 years of relevant experience in marketing, digital content, or design, with proficiency in visual editing tools like Figma or Canva. Excellent writing and editing skills, strong attention to detail, and time management abilities are essential. The ability to collaborate effectively in a remote environment and an interest in learning email marketing platforms and best practices are also required. Familiarity with email marketing tools is a bonus. Contractors must provide their own hardware and a stable internet connection.

Responsibilities

The Email Marketing Specialist will execute high-volume email campaigns, focusing on visual layout, copywriting, platform setup, and performance optimization. Responsibilities include designing and assembling email creative using client branding, drafting and editing marketing copy, collaborating with team members on campaign execution, supporting list segmentation and deployment, and maintaining consistency across deliverables. The role also involves participating in team check-ins, applying best practices in email layout and mobile optimization, and learning new skills to support evolving project needs.

Skills

Email Marketing
Campaign Execution
Copywriting
Figma
Canva
Klaviyo
Hubspot
Marketing Automation
Segmentation
B2C Marketing
SEO
Social Engagement
Lead Generation
Content Marketing
Digital Design

Baton

Marketplace for buying and selling small businesses

About Baton

BatonMarket.com is a marketplace for buying and selling small businesses, providing a user-friendly platform for small business owners and potential buyers. They offer free business valuations by a Chartered Financial Analyst and ensure all listings are verified with financial data, making the buying process more efficient. BatonMarket.com stands out by charging fees to a network of partners for additional services, allowing them to provide essential services at no cost to business owners. Their goal is to facilitate smooth transactions and support small business owners in improving their operations.

Richmond, MassachusettsHeadquarters
2021Year Founded
$5.4MTotal Funding
SEEDCompany Stage
Consulting, Financial Services, Real EstateIndustries
11-50Employees

Benefits

Health Insurance
401(k) Retirement Plan
Unlimited Paid Time Off
Flexible Work Hours
Mental Health Support
Parental Leave

Risks

Emerging platforms like MicroAcquire increase competition in the SMB acquisition market.
Reliance on partner fees may be threatened if partners bypass Baton.
Economic downturns could reduce small business sales, affecting Baton's transaction volume.

Differentiation

Baton offers free business valuations by a Chartered Financial Analyst.
Baton provides verified listings with 3-5 years of financial data.
Baton facilitates productive introductions between buyers and sellers.

Upsides

Baton raised $2.8M, indicating strong investor confidence.
Baton generated 500 free valuations, showing high demand for their services.
Baton leverages AI to offer 4 million business estimates, enhancing valuation accuracy.

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