Product Marketing Manager at Alchemy

New York, New York, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Blockchain, Web3, Fintech, Financial ServicesIndustries

Requirements

6+ years of product marketing experience with a focus on fintech, payments, financial services, or B2B SaaS
Experience marketing to technical audiences (product managers, engineers, technical decision-makers) and translating complex infrastructure into clear business value
Proven track record of leading product launches, developing GTM strategy, and driving measurable adoption or revenue
Exceptional storytelling and communication skills - equally comfortable writing customer-facing collateral, internal strategy memos, or presenting to executives
Self-starter mentality with the ability to thrive in fast-moving, ambiguous environments and wear multiple hats
Bonus: Prior work in a high-growth startup or scale-up environment
Bonus: Experience in crypto, blockchain, DeFi, stablecoins, or institutional digital assets - either at a native crypto company or a non-crypto company adopting blockchain
Bonus: Background in developer marketing or API-first products (Stripe, Twilio, Plaid, etc.)
Bonus: Experience with Account Based Marketing, Partner Marketing, or enterprise sales enablement

Responsibilities

Own positioning for Alchemy's infrastructure tailored to financial use cases, i.e., cross-border payments, stablecoins, yield generation, and embedded DeFi
Lead product launches targeting fintechs and financial institutions - from landing pages to co-marketing initiatives with key partners
Be the voice of our customers by conducting research to understand needs, translating insights into a marketing strategy
Create content that educates fintechs on building onchain: crypto playbooks, integration guides, competitive comparisons, case studies, and thought leadership
Enable Sales and BD to close enterprise deals with collateral on fintech buyer personas, competitive positioning, objection handling, and customer proof points

Skills

Key technologies and capabilities for this role

Product MarketingBlockchainWeb3FintechFinancial ServicesGo-to-Market StrategyValue PropositionPositioningMessagingCross-Functional CollaborationDeFiOnchain Infrastructure

Questions & Answers

Common questions about this position

What experience is required for the Product Marketing Manager role?

Candidates need 6+ years of product marketing experience with a focus on fintech, payments, financial services, or B2B SaaS, plus experience marketing to technical audiences.

What are the main responsibilities of this Product Marketing Manager position?

You'll own positioning for Alchemy's infrastructure for financial use cases, lead product launches targeting fintechs, conduct customer research, create educational content, and enable Sales and BD teams.

What is the salary or compensation for this role?

This information is not specified in the job description.

Is this Product Marketing Manager role remote or office-based?

This information is not specified in the job description.

What kind of company is Alchemy and its team like?

Alchemy provides a complete developer platform for web3 with infrastructure powering top teams and brands; the team draws from deep expertise in scalable infrastructure, AI, and blockchain from companies like Google, Microsoft, Facebook, and universities like Stanford and MIT.

Alchemy

Developer platform for web3 applications

About Alchemy

Alchemy provides a platform for developers to create and scale web3 applications in the blockchain market. It offers a variety of APIs, SDKs, and tools that simplify the development process for applications such as Non-Fungible Tokens (NFTs) and smart contract monitoring. Alchemy's blockchain engine ensures high scalability, reliability, and data accuracy, allowing applications to manage large amounts of data and transactions effectively. A key feature is its multi-chain API, which supports launching, verifying, and trading NFTs, along with real-time notifications for smart contract activities. Unlike many competitors, Alchemy focuses on providing a comprehensive suite of tools tailored for blockchain developers, operating on a subscription-based model for revenue. The company's goal is to empower developers by providing the necessary resources to build efficient and effective web3 applications.

San Francisco, CaliforniaHeadquarters

2017Year Founded

$530.1MTotal Funding

SERIES_CCompany Stage

Crypto & Web3Industries

201-500Employees

Benefits

Competitive Salary

Health and dental insurance

Generous PTO

401k Contributions

Risks

Increased competition from Avara's Lens blockchain could attract developers away from Alchemy.

Emergence of modular smart accounts may shift developer preferences to more flexible solutions.

0G Labs' substantial funding could divert attention from traditional platforms like Alchemy.

Differentiation

Alchemy offers a revolutionary blockchain engine ensuring infinite scalability and 100% data accuracy.

The multi-chain API allows developers to manage NFTs, a growing digital asset trend.

Alchemy provides real-time notifications and smart contract tracking for enhanced user insights.

Upsides

Alchemy's acquisition of Bware Labs expands its European market presence and workforce by 25%.

Partnership with HackIndia positions Alchemy as a key player in India's tech ecosystem.

Alchemy Ventures' investment in modular smart accounts enhances its innovative blockchain solutions.

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