Product Marketing Manager - API at Comfy

Nottingham, England, United Kingdom

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

CPaaS, Communications, TechnologyIndustries

Requirements

Proven experience in product marketing, preferably within the Business Communications, API or software development sector
Strong understanding of API technologies and their applications in business communications
Exceptional verbal and written communication skills, with the ability to craft clear and engaging content
Experience in developing go-to-market strategies and executing successful product launches
Analytical mindset with the ability to use data and market insights to drive marketing decisions
Proficient in digital marketing tools and platforms, including marketing automation, CRM, and analytics tools
Strong project management skills, with the ability to manage multiple priorities and meet deadlines
Ability to work collaboratively across teams and interact with technical stakeholders effectively

Responsibilities

Develop and implement product marketing strategies for Commify's API offerings, aligning them with overall business goals and objectives
Create and maintain product messaging, positioning, value propositions, and go-to-market activities tailored to the API market
Collaborate with cross-functional teams including product management, development, and sales to ensure alignment on product roadmap and marketing initiatives
Produce high-quality marketing content, including case studies, whitepapers, blog posts, and product documentation
Conduct market research to identify industry trends, competitor offerings, and customer needs
Engage with customers and partners to gather feedback and insights that inform product positioning and enhancements
Plan and execute marketing campaigns to drive awareness and adoption of API products, leveraging digital channels, webinars, and events
Monitor and analyse key performance metrics to evaluate the success of marketing initiatives and adjust strategies as needed

Skills

Key technologies and capabilities for this role

Product MarketingAPI MarketingGo-to-Market StrategyMessagingPositioningValue PropositionsContent CreationCase StudiesWhitepapersBlog WritingCross-Functional Collaboration

Questions & Answers

Common questions about this position

What is the work arrangement or location policy for this role?

The position is hybrid.

What skills and experience are required for the Product Marketing Manager role?

Candidates need proven experience in product marketing, preferably in Business Communications, API or software development; strong understanding of API technologies; exceptional verbal and written communication skills; experience developing go-to-market strategies and executing product launches; and an analytical mindset.

What is the company culture like at Commify?

Commify fosters a diverse and connected environment across the UK, EMEA, USA, and Australia, with a consistent 4 out of 5 culture score in employee engagement surveys, where team members feel proud to belong, have purpose, and shape the digital future.

What is the salary or compensation for this position?

This information is not specified in the job description.

What makes a strong candidate for this Product Marketing Manager role?

A strong candidate has proven product marketing experience, ideally in Business Communications, API, or software development, with expertise in API technologies, excellent communication skills, go-to-market strategy experience, and data-driven analytical abilities.

Comfy

SaaS platform for smart building management

About Comfy

Comfy provides a Software-as-a-Service (SaaS) platform that enhances workplace productivity, safety, and overall experience in the smart building market. The platform connects employees to essential information and services, allowing corporate real estate leaders to manage their global portfolios effectively. By utilizing data analytics and Internet of Things (IoT) technology, Comfy helps organizations make informed decisions to optimize space usage and improve employee well-being. The company differentiates itself through strong partnerships with companies like SAP and Salesforce, aiming to create better work environments for employees.

Oakland, CaliforniaHeadquarters

2013Year Founded

$19.3MTotal Funding

SERIES_BCompany Stage

Data & Analytics, Enterprise Software, Real EstateIndustries

51-200Employees

Benefits

Market-leading software application centered on improving the workplace experience

Take-what-you-need vacation policy

Competitive salaries

Generous medical, dental and vision insurance

Matching 401k policy

Frequent team events (costumes optional)

Risks

Emerging competitors may challenge Comfy's market position.

Rapid tech advancements require significant R&D investment for Comfy.

Data privacy concerns could lead to regulatory challenges for Comfy.

Differentiation

Comfy integrates IoT and data analytics for smart building solutions.

Partnerships with SAP and Salesforce enhance Comfy's platform capabilities.

Comfy's SaaS model offers scalable solutions for global real estate portfolios.

Upsides

Growing demand for hybrid work solutions boosts Comfy's market potential.

Launch of Insights Access API strengthens Comfy's data analysis capabilities.

Advanced data analytics support informed decision-making in real estate.

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