Product Manager, Marketing Technology at Global Partners

Waltham, Massachusetts, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Energy, Retail, Marketing TechnologyIndustries

Requirements

Excellent written and verbal communication skills
Self-motivated and takes initiative
Team player with a positive attitude
Strong time management skills

Responsibilities

Leads the strategy, development, and execution of marketing technology initiatives, including CDP, CRM, and mobile application integrations
Drives the product roadmap by prioritizing features and improvements based on business value, user needs, and technical feasibility
Defines and prioritizes the roadmap for customer data, event collection, and attribution systems, ensuring alignment with business goals around acquisition, conversion, and retention
Partners with retail operations and marketing teams to ensure MarTech solutions enhance in-store experiences and increase customer engagement and foot traffic
Manages vendor relationships and evaluates emerging marketing technologies to ensure a competitive advantage in the retail landscape
Oversees the integration of MarTech systems to create a unified customer profile and deliver personalized content and offers
Leads cross-functional teams through the implementation and iteration of marketing technology tools and enhancements
Develops and maintains comprehensive documentation of system architecture, integrations, and technology workflows
Establishes success metrics for marketing technology initiatives and regularly reports on KPIs and performance outcomes

Skills

Key technologies and capabilities for this role

Product ManagementMarketing TechnologyCustomer Data PlatformsCDPCRMMobile ApplicationsProduct RoadmapOmnichannelCross-functional CollaborationCommunication Skills

Questions & Answers

Common questions about this position

What is the salary or compensation for this Product Manager role?

This information is not specified in the job description.

Is this Product Manager position remote or does it require office work?

This information is not specified in the job description.

What skills are required for the Product Manager, Marketing Technology role?

Required skills include excellent written and verbal communication, self-motivation with initiative, team player attitude, and strong time management skills.

What is the company culture like at Global Partners?

Global Partners embraces the future with investments in energy transition, supports communities through charitable work, and seeks passionate, innovative people motivated by what's next to push careers forward.

What makes a strong candidate for this Product Manager position?

Strong candidates bring excellent communication skills, self-motivation, a team player attitude, and the ability to lead cross-functional teams while driving product roadmaps for marketing technologies like CDP, CRM, and mobile apps.