Pricing Analyst at adMarketplace

New York, New York, United States

adMarketplace Logo
Not SpecifiedCompensation
Entry Level & New Grad, Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Advertising, TechnologyIndustries

Requirements

  • BA/BS degree or equivalent in Statistics, Mathematics, BI, CS, Engineering, or a related field; advanced degree is a plus
  • 1+ years of relevant experience in data analysis, business intelligence, or a related field
  • Proven ability to organize large data sets to answer critical questions, extrapolate trends, and tell a story
  • Highly proficient knowledge of Excel (pivot tables, VLOOKUP, formulas, and advanced functions)
  • Experience with SQL and databases
  • Python and other scripting languages is a plus
  • Excellent written and verbal communication skills, with the ability to translate complex data insights into actionable business recommendations
  • Strong understanding of key business drivers and the ability to maintain attention to detail while seeing the broader picture
  • A proactive approach to professional growth and a keen interest in staying abreast of industry trends and advancements
  • Experience in the advertising industry is a significant advantage

Responsibilities

  • Lead the synthesis of complex raw data into actionable insights that drive business results and inform strategic decisions
  • Identify and analyze key trends and opportunities for various business teams and effectively communicate findings in a simple, compelling manner
  • Develop a comprehensive understanding of our data landscape, partner with business leads to provide data sets and ad hoc reporting to solve day-to-day issues or answer key questions from our business teams
  • Build reports and tableau dashboards via our new business intelligence platform
  • Partner with the product team and other stakeholders to support and manage data projects of varying scales, ensuring alignment with business objectives

Skills

Data Analysis
Business Intelligence
Tableau
SQL
Statistics
Data Visualization
Reporting
Big Data

adMarketplace

Optimizes search media for advertisers and publishers

About adMarketplace

adMarketplace specializes in search media solutions within the advertising technology sector. The company connects consumers directly with brands, bypassing traditional search engine results pages to create a more relevant search experience. It serves two main client types: advertisers, which include large brands and agencies seeking to maximize their media investments, and publishers, which are platforms that host advertisements. adMarketplace provides exclusive media placements that reach users at critical moments of intent, enhancing the effectiveness of advertising campaigns. The company operates on a performance-based model, earning revenue through cost-per-click (CPC) or cost-per-action (CPA) methods, where advertisers pay based on the effectiveness of their ads. The goal of adMarketplace is to optimize the consumer journey and improve the efficiency of advertising for both brands and publishers.

New York City, New YorkHeadquarters
2000Year Founded
LATE_VCCompany Stage
Data & Analytics, Consumer Goods, EntertainmentIndustries
51-200Employees

Benefits

Health Insurance
Wellness Program
Unlimited Paid Time Off
Paid Vacation
Commuter Benefits
401(k) Company Match
Professional Development Budget
Hybrid Work Options
Company Equity

Risks

Emerging adtech startups threaten adMarketplace's market share.
Privacy-focused search engines may reduce adMarketplace's advertising effectiveness.
Stricter data privacy regulations could increase compliance costs for adMarketplace.

Differentiation

adMarketplace bypasses traditional SERPs, directly connecting consumers with brands.
The company offers exclusive media placements during critical moments of consumer intent.
adMarketplace uses a performance-based model, earning revenue from effective ad placements.

Upsides

Increased focus on privacy-centric advertising aligns with adMarketplace's offerings.
The rise of contextual advertising enhances adMarketplace's search media solutions.
Growing e-commerce platforms present partnership opportunities for adMarketplace.

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