PR & Media Manager at Universal Music Group

Manila, Metro Manila, Philippines

Universal Music Group Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Music, EntertainmentIndustries

Requirements

  • At least 5 years of experience in PR, Media relations or communications preferably in music, entertainment or lifestyle sectors
  • Solid network of media contacts across print, digital, radio and broadcast and with experience working or managing PR agencies
  • Excellent writing, storytelling and communication skills
  • Strong sense of passion for music and entertainment
  • Deep pop-culture immersion to pitch stories or content strategy that’s aligned with the trends
  • Detail-oriented, organized and comfortable managing multiple priorities
  • A self-starter with strong interpersonal skills and a collaborative mindset
  • Knowledge of media monitoring or analytic tools
  • Experience with working with talents in a PR or entertainment environment is a plus

Responsibilities

  • Develop and implement comprehensive media strategies for local and international artist campaigns, encompassing traditional (print, TV, radio) and new media (podcasts, other relevant digital and content platforms, etc.)
  • Support the planning and execution of PR campaigns for artist campaigns- domestic and international
  • Plan, coordinate and manage budgets for PR events (press conference/junkets), programs and all media-related initiatives
  • Build and maintain strong relationships with entertainment, lifestyle, music and digital media partners
  • Pitch stories and secure editorial coverage (interviews, features, press releases, etc.) across platforms
  • Draft press materials including media advisories, bios, talking points and Q&A’s
  • Manage external PR agencies- briefing them on campaign goals, overseeing deliverables, ensuring alignment with UMG brand standards, and track performance
  • Monitor and track media coverage, preparing post-campaign reports and insights
  • Collaborate with international and local PR teams to craft messaging and share results
  • Stay updated on industry trends, news cycles and cultural moments to inform outreach opportunities
  • Support issues and reputation management efforts as needed

Skills

Public Relations
Media Strategy
Earned Media
Press Relations
Event Planning
Budget Management
Story Pitching
Media Partnerships
Artist Campaigns
Content Platforms

Universal Music Group

Global music recording, publishing, and distribution

About Universal Music Group

Universal Music Group (UMG) operates as a major player in the global music industry, engaging in recording, publishing, and distribution across over 60 countries. The company works with a wide range of clients, from famous artists like Elton John and Taylor Swift to new and independent musicians. UMG's operations include selling physical and digital music, streaming services, licensing music for various media, and organizing live performances. The company signs artists to contracts, produces their music, and manages their publishing rights, while also offering marketing and promotional services to help artists expand their reach. UMG generates revenue through multiple channels, including music sales, streaming subscriptions, licensing fees, live performances, and merchandise. This diverse approach allows UMG to maintain its leadership position in the music market by providing comprehensive support to artists and capitalizing on various revenue opportunities.

Santa Monica, CaliforniaHeadquarters
1934Year Founded
$3,890.9MTotal Funding
IPOCompany Stage
Consumer Goods, EntertainmentIndustries
10,001+Employees

Benefits

Competitive Salary
401k
Flexible PTO
Medical, dental, visiion insurance
Student Loan Repayment Assistance & Tuition Reimbursement
Well-Being Allowance

Risks

Legal battle with Drake over 'pay-for-play' could harm UMG's reputation.
Downtown Music acquisition may face regulatory scrutiny, delaying expansion plans.
AI partnership with Amazon may not fully address evolving AI content challenges.

Differentiation

UMG leads the music industry with a diverse global presence in 60+ countries.
UMG's artist-centric streaming model enhances engagement and revenue for musicians.
UMG's strategic partnerships, like with Amazon, bolster innovation and content protection.

Upsides

UMG's acquisition of Downtown Music boosts its independent music sector presence.
Partnership with KLAY Vision positions UMG as a leader in AI-driven music innovation.
Collaboration with WPP enhances UMG's marketing capabilities and global reach.

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