Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Music, Entertainment, MediaIndustries
Requirements
Minimum 7 years of experience in music marketing, entertainment, digital media, or a related field
Proven ability to lead cross-functional campaigns from concept through execution and analysis
Strong knowledge of the Korean music industry, including local licensing, publishing, and concert promotion practices
Fluent in Korean and English, with excellent communication and stakeholder management skills
Digitally savvy, with hands-on experience using analytics and campaign management tools
Proficiency in Microsoft Office Suite, Adobe Creative tools (Photoshop, After Effects, InDesign), Keynote/PowerPoint, and project management tools like Airtable
Highly organized, detail-oriented, and confident managing multiple high-visibility projects at once
Ability to move seamlessly between creative brainstorming, stakeholder management, and rights or data-based decision-making
A passion for music and an instinct for the local music landscape
Natural leader in collaboration, communication, and driving alignment across diverse teams
Responsibilities
Lead the development and execution of localized marketing strategies for Disney’s music content in Korea, ensuring campaigns are innovative, audience-driven, and aligned with global priorities
Own and manage end-to-end campaigns—from creative planning to launch—across soundtracks, catalog releases, and Korean local productions
Collaborate with internal teams (content, legal, brand, digital, integrated marketing) and external partners to ensure smooth music and video release processes
Oversee the collection of legal documentation from Korean songwriters and manage cue sheet creation and delivery for KOMCA and Soundmouse
Build and maintain strong relationships with key partners such as KOMCA, UMGK, UMPK, and local production companies to resolve rights, publishing, or campaign-related issues
Serve as the local lead for Disney Concerts-related initiatives, collaborating with presenters and media to amplify reach and drive audience engagement
Provide onboarding and guidance to music directors and production companies to ensure creative and legal alignment with Disney’s standards
Inspire licensees and partners with new campaign ideas, even outside of active launches, and act as a strategic thought partner across meetings and planning sessions
Create clear, insightful weekly reports for regional and global teams, highlighting performance, audience insights, and growth opportunities
Partner with digital marketing and social media teams to craft campaigns that resonate across platforms, tapping into both mainstream channels and emerging trends
Track campaign performance using analytics tools and surface actionable insights to refine strategy and optimize impact
Support administrative and publishing processes when needed, ensuring all music-related documentation and reporting is accurate and timely
Skills
Music Marketing
Campaign Planning
Campaign Execution
Strategic Localization
Cross-Functional Collaboration
Music Rights Management
Cue Sheet Creation
Partner Relations
KOMCA Compliance
Disney Concerts
The Walt Disney Company
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